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Social Media Manager (B2B/ B2C Product)

Logix Built Infotech

3 - 8 years

Surat

Posted:10 hours ago

Job Description

Job Summary
Company: Logix Built Solutions Limited
We are looking for an experienced Social Media Manager to manage and grow our in-house digital products, including:
  • PanditsNearMe

    - Spiritual Services Platform
  • TradeOne CRM

    - B2B SaaS CRM
  • GrowVia

    - Growth Loyalty Platform
Candidates with previous experience in SaaS, mobile applications, CRM platforms, online marketplaces, or similar product-based businesses will be preferred.

Location:

Surat

Experience:

3+ Years

Key Responsibilities
  • Develop and execute social media strategies for all three products.
  • Manage social media platforms including Instagram, LinkedIn, Facebook, and YouTube.
  • Plan and execute content calendars, product promotions, campaigns, reels, posts, and stories.
  • Create product awareness and communicate product features, benefits, and USPs effectively.
  • Drive organic growth, audience engagement, lead generation, and user acquisition.
  • Plan product launches, feature announcements, promotional campaigns, and influencer collaborations.
  • Conduct competitor research and identify market trends and growth opportunities.
  • Coordinate with designers, content writers, and product teams for marketing activities.
  • Monitor campaign performance, analyse insights, and implement improvement strategies.

Technical Skills Required
  • Meta Business Suite and Meta Ads Manager.
  • LinkedIn Campaign Manager and LinkedIn Marketing.
  • Google Analytics 4 (GA4) and Google Search Console.
  • Canva, Adobe Photoshop, Illustrator, or similar creative tools.
  • SEO basics, keyword research, and hashtag strategy.
  • Paid advertising, audience targeting, and retargeting.
  • UTM tracking, conversion tracking, and campaign analytics.
  • Email marketing, WhatsApp marketing, and marketing automation.
  • Social media scheduling, reporting, and performance tracking.

Candidate Requirements
  • Minimum 3+ years of relevant experience in social media management.
  • Previous experience handling social media for SaaS products, mobile apps, CRM platforms, or online marketplaces.
  • Strong understanding of B2B and B2C marketing.
  • Ability to understand product features and convert them into engaging marketing content.
  • Creative thinking, communication, analytical skills, and independent execution.
  • Ability to manage multiple product brands simultaneously.
  • Good understanding of Instagram, LinkedIn, Facebook, and YouTube.
  • Knowledge of social media analytics and marketing tools.
  • Candidate must have proven experience in same with reach, engagement metrics
  • Candidate can think, out of box concepts for insta, youtube

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

Skills Required

B2C Marketing Email Tools Email marketing B2B Campaigns Management B2C

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Job Type

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