Social Media Content Creator

Job Title: Social Media Content Creator
Location: Amalanagar, Thrissur District, Kerala

A luxury kids’ and women’s couture brand known for bespoke designer gowns, mom-daughter combos, and handcrafted couture creations. With clientele across India and abroad, the brand blends fashion, art, and storytelling — and is now looking for a creative mind who can translate designs into visually stunning, scroll-stopping digital content.

Position Overview:

We are seeking a Social Media Content Creator who can ideate, plan, and execute engaging content for our digital platforms — Instagram, Facebook, YouTube, and Pinterest. The ideal candidate should have a sharp eye for aesthetics, strong fashion sense, and the ability to capture the brand’s couture essence through photos, videos, and storytelling.

Key Responsibilities:

• Conceptualize and create engaging photo and video content (reels, carousels, stories, etc.) that reflect the brand’s couture aesthetics.
• Collaborate with the design and marketing teams to plan weekly content calendars and campaign shoots.
• Write captions, taglines, and overlay texts aligned with the brand tone — emotional, elegant, and relatable.
• Capture behind-the-scenes moments, client experiences, and new collection launches.
• Manage and schedule posts across all social media platforms.
• Stay updated with current fashion trends, social media trends, and viral formats (Instagram Reels, Pinterest boards, YouTube Shorts).
• Coordinate with photographers, editors, and models for shoot planning and execution.
• Analyze post performance and provide insights for engagement improvement.

Skills & Qualifications:

• Bachelor’s degree or diploma in Fashion Communication, Visual Media, Mass Communication, or Digital Marketing.
• Minimum 1 year of experience in social media content creation or digital marketing (fashion/boutique industry preferred).
• Excellent proficiency in English (Malayalam or Hindi is an advantage).
• Strong understanding of fashion aesthetics, brand styling, and visual storytelling.
• Proficiency with content creation tools: Canva, CapCut, VN, Lightroom, or similar.
• Familiarity with Meta Business Suite, Pinterest scheduling, and basic ad understanding.
• Creative, organized, and proactive with a passion for fashion content.

Work Environment & Benefits:

• Location: Amalanagar, Thrissur
• Work Type: Full-time (9:30 AM – 6:30 PM)
• Benefits:
• Dynamic work environment with opportunities to lead creative campaigns
• Exposure to fashion shoots, influencer collaborations, and brand marketing
• Competitive salary based on experience and creative performance

Job Type: Full-time

Pay: ₹12,926.99 - ₹31,749.27 per month