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SEO Content Writer / Copywriter(Beauty / Cosmetics / Wellness / Skincare)

XpressEdu

1 - 3 years

5 - 6 Lacs

India

Posted:5 days ago

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Job Description

Location: Noida, Uttar Pradesh
Salary: 6 LPA
Experience: 1–3 Years
Industry Requirement: Beauty / Cosmetics / Wellness / Skincare

Job Summary

We are looking for a creative and detail-oriented SEO Content Writer / Copywriter with excellent English writing skills and experience in at least one of the following industries: beauty, cosmetics, wellness, or skincare.

The ideal candidate should be passionate about crafting engaging brand stories, writing compelling marketing copy, and creating SEO-friendly content that drives organic traffic, engagement, and brand awareness.

Key Responsibilities

  • Create engaging and compelling copy for websites, blogs, social media, product descriptions, and digital marketing campaigns.
  • Write SEO-friendly content using keyword research and on-page SEO best practices.
  • Edit and proofread content to ensure accuracy, consistency, readability, and high editorial standards.
  • Develop creative messaging aligned with brand identity, tone of voice, and marketing objectives.
  • Collaborate with creative, product, and marketing teams to develop effective content strategies.
  • Conduct keyword research to identify content opportunities and improve search engine rankings.
  • Monitor content performance using Google Analytics and other SEO tools.
  • Stay updated on the latest trends in the beauty, cosmetics, wellness, and skincare industries.
  • Ensure all content is factually accurate, engaging, and aligned with brand guidelines.
  • Manage content projects from ideation and drafting through editing and publication.

Requirements

  • Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.
  • 1–3 years of experience in content writing, copywriting, or content marketing.
  • Previous experience in at least one of these industries: beauty, cosmetics, wellness, or skincare.
  • Excellent command of English grammar, writing, editing, and proofreading.
  • Strong creative thinking and storytelling abilities.
  • Knowledge of SEO, keyword research, and content optimization.
  • Familiarity with tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs is preferred.
  • Proficiency in Microsoft Office applications.
  • Ability to work independently, manage multiple projects, and meet tight deadlines.

What We Are Looking For

A creative wordsmith who understands the target audience, can transform ideas into engaging content, and combines strong storytelling with SEO best practices to strengthen brand presence and digital performance.

Salary: Up to ₹6,00,000 per annum, depending on experience and skills.

Experience Required: 1–3 years

Industry Experience: Any one of Beauty, Cosmetics, Wellness, or Skincare.

Pay: ₹45,000.00 - ₹50,000.00 per month

Work Location: In person

Skills Required

SEO English Writing Marketing Brand Awareness Social Media Digital Marketing Keyword Research Google Analytics SEO Tools Content Writing Content Marketing Content Optimization

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Job Type

Full Time

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