Designation: SEO Manager V (Search Market Intelligence Specialist – SEO / AEO / GEO)
Work Location: Hyderabad (Work from Office - Mandatory)
Qualification: Bachelor’s degree in Computer Science, Information Technology, Cybersecurity or a related technical discipline. Equivalent professional experience may be considered in lieu of a degree.
Certifications: SEO / Digital Marketing certifications are desirable but not mandatory
Experience: Minimum 5+ years in SEO, Content SEO, Organic Growth, Search Market Intelligence, or Content Strategy, preferably within a B2B SaaS or enterprise technology environment. Hands-on experience with keyword research, search intent analysis, competitor research, on-page SEO, content optimization, AEO/GEO, and AI-search/LLM visibility is required.
Salary: INR 24 LPA (Maximum)
Role Description: The Search Market Intelligence Specialist will drive search and AI-market intelligence across traditional search engines and AI platforms such as Google, ChatGPT, Gemini, Claude, and Perplexity. The role will analyze search trends, user intent, competitor activity, and LLM citation patterns to identify high-value content and optimization opportunities. The Specialist will translate these insights into actionable content briefs, SEO/AEO/GEO recommendations, and data-driven priorities for Content, Product Marketing, Web, and SEO teams, with a strong focus on improving organic visibility, AI citations, and content ROI.
Responsibilities:
- Analyse search market trends and evolving user query behaviour across Google and AI platforms such as ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews.
- Conduct keyword and search-intent research to map queries across informational, comparison, and transactional stages of the user journey.
- Identify content and search opportunities through keyword research, content-gap analysis, competitor analysis, and non-brand/competitor comparison research.
- Track competitor and LLM visibility, including search rankings, AI citations, and share of voice, and convert insights into actionable recommendations.
- Develop data-driven content briefs and recommendations for Content Production, SEO, Product Marketing, Web, and agency teams.
- Lead on-page SEO optimization covering metadata, content structure, internal linking, semantic relevance, content consolidation, refreshes, and content decay.
- Drive AEO/GEO initiatives by applying AI-search best practices such as answer-first content, Q&A sections, structured lists, comparison tables, entity optimization, and schema.
- Leverage SEO, AEO, analytics, and AI tools such as BrightEdge, Profound, Ahrefs, Semrush, Screaming Frog, GA4, and Google Search Console to generate actionable insights.
- Support product launches and marketing campaigns by providing search intelligence, keyword/page recommendations, content priorities, and measurement plans.
- Measure and report content ROI, tracking organic performance, engagement, conversions, search-market coverage, and AI/LLM citation share to continuously improve content investment efficiency.
Required Skills:
- Strong expertise in keyword research, search intent, competitor analysis, on-page SEO, content gaps, and organic growth.
- Practical understanding of AI-powered search and LLM platforms including ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews.
- Ability to analyse search behaviour, map user journeys, identify funnel-stage intent, and uncover high-value search opportunities.
- Hands-on experience with BrightEdge, Profound, Ahrefs, Semrush, Screaming Frog, GA4, and Google Search Console.
- Strong ability to interpret search, traffic, conversion, competitor, and AI-citation data and translate insights into actionable strategies.
- Excellent ability to develop data-driven content briefs, optimization recommendations, and content priorities aligned with business objectives.
- Strong written and verbal communication skills with the ability to influence and collaborate effectively with SEO, Content, Product Marketing, Web, and Marketing teams.
Desired Skills:
- Experience working in B2B SaaS, enterprise technology, or complex digital product environments.
- Experience using AI agents, automation, and emerging tools to streamline search research, content briefing, and AEO/GEO workflows.
- Working knowledge of structured data/schema, entities, semantic SEO, information architecture, and technical SEO principles.
- Familiarity with emerging AI-search visibility and optimization platforms such as Profound, Palmata, or similar tools.
- Experience with content classification, topic taxonomy, site structure, audience segmentation, and large-scale content/resource libraries.
Personal Attributes:
- Strong analytical mindset with the ability to turn complex search and performance data into actionable insights.
- Able to connect search intelligence and content opportunities with business goals, audience needs, and ROI.
- Proactively follows evolving SEO, AI search, AEO/GEO, and LLM trends and adapts strategies accordingly.
- Excellent team player who can build alignment and influence cross-functional stakeholders without direct authority.
- Takes ownership, maintains high attention to detail, and proactively identifies opportunities for optimization and continuous improvement.
Pay: Up to ₹2,400,000.00 per year
Application Question(s):
- Do you have experience in Search Market Intelligence, Keyword Research, and Search Intent Mapping? (Yes / No)
- Do you have hands-on experience with AEO/GEO and AI-powered search platforms such as ChatGPT, Gemini, Claude, Perplexity, or Google AI Overviews?
- Do you have experience using SEO and analytics tools such as BrightEdge, Profound, Ahrefs, Semrush, Screaming Frog, GA4, or Google Search Console? (Please mention the tools you have worked with.)
- Do you have experience developing data-driven content briefs and collaborating with Content, Product Marketing, Web, and SEO teams to improve organic visibility and content ROI?
Experience:
- SEO / Content SEO / Organic Growth: 5 years (Required)
Work Location: In person
