OVERVIEW RocketShip HQ is a full-service mobile user acquisition agency. We work with some of the fastest growing apps in the world - to help them grow faster. We’ve grown apps from near zero to millions in revenue, managed 8 figure monthly spends, driven millions of installs profitably & sustainably - and helped multiple companies get to successful exits. We also host the Mobile User Acquisition Show, the industry-leading podcast about all things mobile-growth related. We've written numerous books on mobile marketing at rocketshiphq.com/playbooks. We're currently looking for a seasoned creative marketer to be our Creative Strategist & Project Manager - to manage creative strategy and operations across a portfolio of marketing channels for our clients. This is a crucial role that sits at the intersection of our design team, media buying team and clients - and helps drive creative performance. The role starts freelance - and grows into a full time role. We're flexible on what the specifics of this could look like for the right candidates - including a possible role that stays part-time/freelance long term. WHO WE ARE LOOKING FOR You are an experienced product marketer, designer, or project manager who has ideally managed marketing ad creative production for an established product or app. You’re proficient in the creative side of ads - and are capable of understanding creative performance for complex, multi-geo, multi-campaign accounts. You are comfortable interfacing with designers to drive execution of creative concepts. You’re able to communicate with media buying teams to understand performance of creative concepts, and to synthesize learnings for broader teams. You understand how creative strategy is intertwined with media buying and advertising strategy. You are digitally fluent. You know and understand project management tools(Trello, Asana etc.), and communication tools like Slack. You are comfortable collaborating remotely via Google Docs, spreadsheets etc. WHY THIS ROLE This is an opportunity to go inside some of the most exciting mobile apps in the world and help them grow. You’ll work with an experienced team that has driven hundreds of millions in revenue, growing market-leading apps. You'll manage creative strategy for a portfolio of apps across verticals - and work closely with client leadership teams, as well as our internal teams, to continue to power their growth. You will develop expertise across the full ecosystem of performance advertising and, most importantly, learn how to scale products effectively and capital-efficiently, honing and deepening your own craft in the process. WHY ROCKETSHIP HQ As a fully distributed agile team, RocketShip HQ also offers the opportunity for fast, merit-driven progress. You will be joining a profitable business with an established client portfolio in its earliest stages of growth. This creates an opportunity for the right person to drive outsized impact and grow rapidly. You'll work across dozens of businesses, verticals, and challenges. And: we only work with the clients we want. We have spent a lot of time building our reputation, and people genuinely want to work with us. We only take on clients that we see being able to support and grow long-term. We are fully distributed - and most of our work is asynchronous. There’s no overhead or politics - you have the freedom to work in ways that let you drive the most impact. Because we're mostly asynchronous, we're also lifestyle-first. We try not to have too many constraints on when and how you do what you do or when you're at your desk. We want you to do your best work when you are the most productive. We will push you to understand business holistically. You will get access to one of the best networks of founders and marketers in the world. You will have opportunities to upskill yourself and take on cross-functional projects. See here some posts about our culture and how we work: https://www.linkedin.com/feed/update/urn:li:activity:7069363976312168448/ https://www.linkedin.com/feed/update/urn:li:activity:7086704581979570176/ https://www.linkedin.com/posts/shamanthrao_team-growthmarketing-mobilemarketing-activity-7012216390078136320-fWnk YOUR DAY TO DAY There are 3 key components of this role: Grow our clients’ business. You will contribute to our clients' creative strategy and tactics, anticipate their needs, and identify new opportunities. And you'll develop close relationships with their founders and marketers. Grow our business. You will ideate and develop new strategies, expanding our capabilities to address the needs of our clients. You will bring new strategies and ideas to our clients, getting them excited and growing our revenue. Collaborate on & manage our projects. We expect you to be a leader. That means you will collaborate with, manage and work with a team of A+ growth marketers and designers. ** You will own day-to-day creative execution across a portfolio of channels and work collaboratively to drive performance through ideation, research, and experimentation. This will include: Independently manage creative strategy to support ad spend budgets of 6 figures per month in spend. Formulate and articulate high-level creative strategy to hit key goals (what messaging, imagery and aesthetic are working well? What messaging, imagery, and aesthetic should we test to push the envelope? What have we learned?) Assign tasks and deliverables to the design teams to drive creative production. Do quality reviews to ensure that creative output matches our standards. Set up reporting processes for creative production - and take over creative reporting for key clients. Draft clear, detailed reports on creative performance. Prepare clear analyses of in-account & competitive trends & changes, learnings and takeaways. Assign action items from these learnings to design teams, and ensure timely execution. Client communication Lead creative-related communication with clients on Slack. Use metrics and analysis to understand opportunities and troubleshoot issues with creative performance. Use data and metrics to understand creative performance issues. Use analysis to identify opportunities for client growth. Ensure on-target creative production for key clients. Work with the design teams to ensure production of creatives. Work with the UA team to ensure execution and testing of creatives. Set production targets & ensure adherence. Project management You’ll ensure that the trains run on time, so to speak. We have a defined cadence of daily and weekly reporting, daily and weekly production - among other things. You’ll work closely with the team to ensure these are executed on time and schedule. Manage the sales funnel for creative clients Respond to inbound inquiries. Prepare proposals and sample concepts. Maintain and own a regular cadence of follow-ups, and own the closing of new deals. OUR HIRING PROCESS To ensure that we give you the best possible window into what it is like to work with us - and also to ensure that we are respectful of your time, we put a lot of thought into our hiring process. Here are the stages of our typical hiring process: Fill in this get-to-know-you questionnaire: https://forms.gle/5rrvcTCDwsLnHRyH9 First interview. Final interview. Paid consulting project. You will work on a small project that will typically encompass working on one or two of our clients - along with our team. This will be compensated. (We are open to providing feedback to candidates whom we speak with but don't end up hiring. If you’d like feedback on how you did, please reach out via email). Show more Show less