Pure Botanical Care Private Limited

Digital Content & Design Strategist • Develop and execute content strategies that support brand awareness, engagement, and lead generation. Developing content strategies for diverse social media platforms (Instagram, FB YouTube, LinkedIn, WhatsApp). • Managing content requirements all internal verticals – Ecom, Website, product development, scriptwriting. • Conducting thorough brand-competition analysis. • Showcasing compelling writing skills. • Facilitating brand collaborations. • Managing influencer relationships from initial approach to payment. Develop and maintain a deep understanding of target audiences and their needs. • Work closely with cross-functional teams to ensure content alignment with overall business objectives. • Stay up-to-date with industry trends and best practices in content marketing. • Collaborate with designers, developers, and other stakeholders to create visually appealing and engaging content. • Develop and manage content calendars to ensure consistent posting and minimize downtime. • Monitor and respond to comments and messages on social media and other channels. Working closely with the Founding team, you will help develop creative ideas, building out the creatives for campaigns and managing the execution of digital content with the brand strategy. Required to take the idea from conception to delivering the final project, working with influencers , agencies, photographers, videographers, editors and understanding the different edits needed for various channels to ensure cohesive messaging and tone of voice. You’ll be comfortable handling multiple tasks at any one time, have a natural knack to work to deadlines and be a great team player. You are a perfectionist, taking pride in creating and delivering consistently high quality content ideas and generation. Skills & Experience: Ability to balance creativity with business objectives and deadlines. • Work to tight deadlines • Excellent copy writing skills • E-commerce, digital and social experience • A doer, not just a smart thinker • Skilled at building relationships • Video editing and ability to shoot photo and video skills are a bonus