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Product Marketing Manager (AI Courses)

Proskills Institute

0 - 5 years

2 - 4 Lacs

Jalandhar

Posted:10 hours ago

Job Description

Marketing Specialist

What You Will Do

  • Lead Generation & Performance Marketing:

    Plan and execute digital ad campaigns (Meta, Google Ads, LinkedIn) to drive student enrollments and webinar registrations.

  • Content & Social Media Strategy:

    Collaborate with tech teams to create engaging content (reels, carousels, blogs, case studies) showcasing our AI courses and student success stories.

  • Email & Automation:

    Design and manage automated email marketing sequences for lead nurturing and student engagement.

  • Brand Building:

    Help position the institute as a thought leader in AI education through community building and online PR.

  • Analytics & Optimization:

    Track campaign performance, analyze ROI, and optimize marketing funnels on a weekly basis.

Skills Required

Corporate Educational sales Educational marketing B2B B2B Marketing Institutional Institutional marketing Marketing Activities

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Job Type

Full Time

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