Job Description: Pathway Production is seeking a dynamic Performance Marketing Executive to join our growing advertising agency. We're looking for a results-driven professional who can drive measurable growth through data-driven digital marketing strategies. Key Responsibilities: Develop and execute comprehensive performance marketing strategies across multiple digital channels Manage and optimize paid advertising campaigns on Google Ads, Facebook Ads, Instagram, and other platforms Conduct a thorough campaign analysis using Google Analytics, Facebook Analytics, and other measurement tools Implement A/B testing methodologies to optimize ad creatives, landing pages, and conversion funnels Monitor and manage advertising budgets to achieve maximum ROI and meet performance KPIs Collaborate with creative and content teams to develop compelling marketing materials Track and report on key metrics, including ROAS, CPA, CTR, CPC, and conversion rates Stay updated on industry trends, algorithm changes, and emerging marketing technologies Provide regular performance reports with actionable insights and recommendations Support client pitches and presentations with performance marketing strategies
Key Responsibilities Design digital and print creatives, including social media posts, ads, brochures, and more Collaborate with the creative and marketing teams to produce visually appealing campaigns Brainstorm fresh design concepts and deliver innovative solutions Edit and refine designs as per client and team feedback Stay updated with design trends and new creative tools Skills & Qualifications Proficiency inCorel Draw and Adobe Creative Suite (Photoshop, Illustrator, InDesign) Creative mindset with strong visual storytelling ability Good sense of typography, layout, and color theory Ability to manage multiple projects and meet deadlines Bachelors degree in Design/Visual Arts or equivalent preferred (not mandatory) Perks & Benefits Opportunity to work on diverse projects for top brands Creative freedom in a collaborative workplace Professional growth with hands-on campaign experience
Key Responsibilities Edit and assemble raw footage into polished, engaging videos for social channels, ads, campaigns, and brand content Work closely with the creative and marketing teams to shape visual narratives and campaign stories Experiment with pacing, transitions, and visuals to bring ideas to life Incorporate feedback, refine edits, and maintain consistency across deliverables Stay curious about new editing styles, tools, and industry trends Skills & Qualifications Strong command of Adobe Premiere Pro, After Effects, and related editing tools Solid sense of storytelling, timing, and visual rhythm Understanding of sound design, color grading, and motion elements Ability to handle multiple projects without losing attention to detail Bachelor’s degree in Film, Media, or equivalent experience preferred (not required) Perks & Benefits Chance to work on a wide range of brand and campaign videos Space to experiment creatively while collaborating with a supportive team Real-world growth through hands-on production and editing experience Job Types: Full-time, Permanent, Fresher Pay: From ₹15,000.00 per month Experience: Video editing: 1 year (Preferred) License/Certification: Video editing Certification (Preferred) Work Location: In person
Key Responsibilities Design digital and print creatives, including social media posts, ads, brochures, and more Collaborate with the creative and marketing teams to produce visually appealing campaigns Brainstorm fresh design concepts and deliver innovative solutions Edit and refine designs as per client and team feedback Stay updated with design trends and new creative tools Skills & Qualifications Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, After Effects, Illustrator, InDesign) & CoralDraw Creative mindset with strong visual storytelling ability Good sense of typography, layout, and color theory Ability to manage multiple projects and meet deadlines Bachelor’s degree in Design/Visual Arts or equivalent preferred (not mandatory) Perks & Benefits Opportunity to work on diverse projects for top brands Creative freedom in a collaborative workplace Professional growth with hands-on campaign experience Job Types: Full-time, Permanent, Fresher Pay: From ₹15,000.00 per month Benefits: Paid sick time Education: Bachelor's (Preferred) Experience: graphic designer or video editor: 1 year (Preferred) License/Certification: graphic designing or video editing Cetification (Preferred) Location: Ellora Park, Vadodara, Gujarat (Preferred) Work Location: In person
Key Responsibilities Design digital and print creatives, including social media posts, ads, brochures, and more Collaborate with the creative and marketing teams to produce visually appealing campaigns Brainstorm fresh design concepts and deliver innovative solutions Edit and refine designs as per client and team feedback Stay updated with design trends and new creative tools Skills & Qualifications Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, After Effects, Illustrator, InDesign) & CoralDraw Creative mindset with strong visual storytelling ability Good sense of typography, layout, and color theory Ability to manage multiple projects and meet deadlines Bachelor’s degree in Design/Visual Arts or equivalent preferred (not mandatory) Perks & Benefits Opportunity to work on diverse projects for top brands Creative freedom in a collaborative workplace Professional growth with hands-on campaign experience Job Types: Full-time, Permanent, Fresher Pay: From ₹15,000.00 per month Benefits: Paid sick time Education: Bachelor's (Preferred) Experience: graphic designer or video editor: 1 year (Preferred) License/Certification: graphic designing or video editing Cetification (Preferred) Location: Ellora Park, Vadodara, Gujarat (Preferred) Work Location: In person
Key Responsibilities Edit and assemble raw footage into polished, engaging videos for social channels, ads, campaigns, and brand content Work closely with the creative and marketing teams to shape visual narratives and campaign stories Experiment with pacing, transitions, and visuals to bring ideas to life Incorporate feedback, refine edits, and maintain consistency across deliverables Stay curious about new editing styles, tools, and industry trends Skills & Qualifications Strong command of Adobe Premiere Pro, After Effects, and related editing tools Solid sense of storytelling, timing, and visual rhythm Understanding of sound design, color grading, and motion elements Ability to handle multiple projects without losing attention to detail Bachelor’s degree in Film, Media, or equivalent experience preferred (not required) Perks & Benefits Chance to work on a wide range of brand and campaign videos Space to experiment creatively while collaborating with a supportive team Real-world growth through hands-on production and editing experience Job Types: Full-time, Permanent, Fresher Pay: From ₹15,000.00 per month Experience: Video editing: 1 year (Preferred) License/Certification: Video editing Certification (Preferred) Work Location: In person
Key Responsibilities Design digital and print creatives, including social media posts, ads, brochures, and more Collaborate with the creative and marketing teams to produce visually appealing campaigns Brainstorm fresh design concepts and deliver innovative solutions Edit and refine designs as per client and team feedback Stay updated with design trends and new creative tools Skills & Qualifications Proficiency in Adobe Creative Suite (Photoshop, Premiere Pro, After Effects, Illustrator, InDesign) & CoralDraw Creative mindset with strong visual storytelling ability Good sense of typography, layout, and color theory Ability to manage multiple projects and meet deadlines Bachelor’s degree in Design/Visual Arts or equivalent preferred (not mandatory) Perks & Benefits Opportunity to work on diverse projects for top brands Creative freedom in a collaborative workplace Professional growth with hands-on campaign experience Job Types: Full-time, Permanent, Fresher Pay: From ₹15,000.00 per month Benefits: Paid sick time Education: Bachelor's (Preferred) Experience: graphic designer or video editor: 1 year (Preferred) License/Certification: graphic designing or video editing Cetification (Preferred) Location: Ellora Park, Vadodara, Gujarat (Preferred) Work Location: In person