Google Ads Specialist Location Ahmedabad Job Type Job Type Full time (On-Site) Qualification (BCA, MCA, BSC.IT, MSC.IT, B.E.CE, BE.IT) Job Summary We are looking for a Google Ads Specialist who can create, manage, and optimize paid campaigns that drive meaningful results. This role requires a strategic thinker who understands both the technical and psychological aspects of paid search and display advertising. You will be responsible for executing high-performing campaigns, analyzing performance metrics, and continuously improving efficiency and ROI. What you will do Develop, launch, and manage Google Ads campaigns with a strong focus on performance and profitability. Conduct in-depth keyword research and audience segmentation to reach the right customers. Continuously test and optimize ad copy, bidding strategies, and landing pages for maximum conversions. Identify and implement negative keywords to improve targeting and reduce wasted ad spend. Track every click, every conversion, every dollar. You should feel when something s off before the reports tell you. Manage and train the team, project development, timelines, and results to meet client goals. Optimize campaigns across Google Search, Display, YouTube, and Performance Max to drive the best results. Leverage automation, scripts, and AI-driven bidding strategies where appropriate. You will be responsible for planning and implementation of daily account management responsibilities associated with Google Ads, Bing and other search platforms for a variety of clients. Requirements Proven experience managing and optimizing Google Ads campaigns with a focus on ROI. Deep knowledge of bidding strategies, audience targeting, and campaign segmentation. Advanced skills in Google Analytics, GTM, and conversion tracking. If attribution confuses you, this isn t for you. Ability to write engaging ad copy that aligns with consumer intent and drives action. Familiarity with multiple platforms (e.g. AdWords, Facebook, and Yahoo) are preferred. Advanced skills in Excel/Google Sheets for data analysis and reporting. Experience with Performance Max, YouTube Ads, and other advanced Google Ads features. Ability to manage multiple campaigns and budgets efficiently. Manage and monitor spend to ensure it is in line with the assigned budget. Keep up to date with market and technology related developments. Perks 5 Days working Friendly Supportive atmosphere. Festival Birthday celebration. Great Work Culture. Leave encashment Performance-Based Monitoring Appreciation. Experience 1-4 Years Working Hours Working Hours 10 AM to 7:15 PM Working Days Working Days Weekly 5 days (Mon to Friday) Salary Salary Best in the industry No of Vacancies
