Muniah Technologies

About VaThala: VaThala is a leading healthcare platform that connects doctors, nurses, physiotherapists, elderly care providers, wound care specialists, and yoga trainers with patients for home services. We are looking for a creative, detail-oriented, and results-driven Social Media Strategist to strengthen our brand presence, engage our audience, and boost app downloads across multiple platforms. Key Responsibilities: Develop and execute engaging social media strategies to promote VaThala’s services and offers. Plan, create, and schedule platform-specific content (Facebook, Instagram, LinkedIn, YouTube, etc.). Edit and enhance videos, reels, and photos for social media using tools like CapCut, Premiere Pro, or Canva. Run targeted ad campaigns to increase app downloads and service bookings. Create storytelling content showcasing healthcare services, success stories, and customer testimonials. Monitor and analyse performance metrics (engagement, reach, conversions) and optimise campaigns. Stay ahead of social media trends, especially in healthcare and service-based industries. Collaborate with the marketing and design teams to ensure consistent branding and messaging. Requirements: Proven experience as a Social Media Strategist, Social Media Manager, or similar role. Strong understanding of social media algorithms, ad platforms, and analytics tools. Video and image editing skills for creating high-quality social content. Creative mindset with strong content writing and storytelling skills. Experience in running paid campaigns on Facebook, Instagram, and Google. Basic graphic design skills (Canva, Photoshop, or similar) are a plus. Excellent communication, organisation, and time-management skills. Job Type: Full-time Pay: ₹15,000.00 - ₹22,000.00 per month Work Location: In person

About VaThala: VaThala is a leading healthcare platform that connects doctors, nurses, physiotherapists, elderly care providers, wound care specialists, and yoga trainers with patients for home services. We are looking for a creative, detail-oriented, and results-driven Social Media Strategist to strengthen our brand presence, engage our audience, and boost app downloads across multiple platforms. Key Responsibilities: Develop and execute engaging social media strategies to promote VaThala’s services and offers. Plan, create, and schedule platform-specific content (Facebook, Instagram, LinkedIn, YouTube, etc.). Edit and enhance videos, reels, and photos for social media using tools like CapCut, Premiere Pro, or Canva. Run targeted ad campaigns to increase app downloads and service bookings. Create storytelling content showcasing healthcare services, success stories, and customer testimonials. Monitor and analyse performance metrics (engagement, reach, conversions) and optimise campaigns. Stay ahead of social media trends, especially in healthcare and service-based industries. Collaborate with the marketing and design teams to ensure consistent branding and messaging. Requirements: Proven experience as a Social Media Strategist, Social Media Manager, or similar role. Strong understanding of social media algorithms, ad platforms, and analytics tools. Video and image editing skills for creating high-quality social content. Creative mindset with strong content writing and storytelling skills. Experience in running paid campaigns on Facebook, Instagram, and Google. Basic graphic design skills (Canva, Photoshop, or similar) are a plus. Excellent communication, organisation, and time-management skills. Job Type: Full-time Pay: ₹15,000.00 - ₹22,000.00 per month Work Location: In person