MIS-Campaign-Advertising-Brand-Data

Job Description

MIS Specialist (Mumbai) A MIS (Management Information Systems) Specialist job description typically involves managing and optimizing digital advertising campaigns, analyzing campaign data, and providing actionable recommendations to improve performance. This role often includes responsibilities like executing, monitoring, and optimizing programmatic campaigns, using various tools for data analysis and reporting, and communicating campaign updates to clients and internal teams. Here's a more detailed breakdown of the key responsibilities and skills: Responsibilities Execute, Monitor, and Optimize Programmatic Campaigns: Manage day-to-day execution of digital advertising campaigns, primarily within platforms like DV360, ensuring they align with campaign objectives and KPIs. Data Analysis and Reporting: Analyze campaign data, generate insightful reports, and provide actionable recommendations for optimization based on performance metrics. Client Communication: Communicate effectively with clients and internal teams, providing regular campaign updates and addressing inquiries. Utilize Tools and Platforms: Employ various tools and platforms for tracking, measuring, and analyzing campaign effectiveness, including MMPs and analytics platforms. Best Practices and Compliance: Maintain platform expertise, enforce best practices, and ensure campaigns adhere to industry standards. Proactive Data Management: Proactively manage client data to maximize campaign performance and achieve desired outcomes. Requirements 8–10 years of experience in MIS, with strong proficiency in Microsoft Excel and data visualization tools. Exceptional analytical and problem-solving skills. Ability to manage large datasets and provide meaningful interpretations. Strong organizational and time-management abilities. #MIS#advertising campaign#Campaign data#brand Show more Show less