Marketing Executives

We are hiring for Marketing Executives for our International School at Mokila.

Job Description:

The Marketing Executive will be responsible for promoting the school's brand, generating student admission enquiries, developing relationships with parents and the local community, and supporting the school's student enrolment targets.

Roles and Responsibilities:

• Generate admission enquiries and walkins.
• Promote the school's curriculum, academic standards, facilities, extracurricular activities, and unique educational offerings.
• Identify parents through local outreach, referrals, community networks, and marketing campaigns.
• Follow up with parents and encourage campus visits and applications.
• Visit residential communities, gated communities, apartments, preschools, feeder schools, and other relevant institutions.
• Organize promotional activities, parent meetings, school presentations, and admission campaigns.
• Participate in education fairs, exhibitions, open houses, and community events.
• Build professional relationships with local organizations and community representatives.
• Conduct market surveys and monitor competing schools' offerings and promotional activities.
• Support the promotion of the school through social media platforms, WhatsApp campaigns, email marketing, and other approved channels.
• Coordinate the preparation of brochures, banners, presentations, advertisements, and other promotional materials.
• Coordinate with external advertising agencies, designers, printers, and digital marketing vendors.
• Respond professionally to admission enquiries by phone, email, messaging platforms, and in person.
• Explain the school's curriculum, facilities, fee structure, transport arrangements, and admission procedures accurately.
• Maintain a daily record of leads, calls, field visits, meetings, and follow-ups.
• Submit weekly marketing activity and admission enquiry reports.
• Maintain an updated database or CRM of prospective parents.
• Track enquiry-to-visit, visit-to-application, and application-to-admission conversion rates.
• Achieve monthly and annual targets assigned by school management.
• Submit recommendations for improving marketing activities and enrolment.

Requirements:

Qualifications: Graduation

Experience: 2 + years

Salary: 30000-35000

Good English communication.

Good in MS Office, spreadsheets, email, and online reporting tools.

Ability to work independently and achieve targets.

Willingness to travel locally for marketing activities.

Professional conduct, punctuality, and a positive attitude.

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person