Sales & Marketing Manager Beverages / FMCG
Location:
About the Organization
Our client is an established and growing beverage manufacturing organization in Zambia, specializing in health drinks and consumer beverage products. The company is focused on strengthening its retail distribution network, market coverage and commercial operations.
Role Overview
Sales & Marketing Manager
The position requires strong field leadership, distributor and retailer management, business development, financial discipline and coordination with production, stores and logistics teams.
Key Responsibilities
Sales & Business Development
- Develop and execute sales and marketing strategies to achieve revenue and growth targets.
- Expand distributor, wholesaler, dealer and retailer networks.
- Identify new territories and opportunities for market penetration.
- Build relationships with major retailers, wholesalers and institutional customers.
Distribution & Retail Management
- Manage distributor performance, market coverage and product availability.
- Monitor primary and secondary sales.
- Establish effective retailer coverage and route-to-market plans.
- Supervise sales promotions, merchandising and visibility activities.
Collections & Cash Management
- Monitor daily collections, outstanding payments and credit exposure.
- Ensure proper cash handling, reconciliation and timely deposits in accordance with company controls.
- Coordinate with Accounts and Finance for receivables management.
- Strengthen payment discipline and reduce overdue receivables.
Stock, Stores & Materials Coordination
- Coordinate with Production, Stores and Logistics for product availability.
- Monitor inventory, stock movement, dispatches and replenishment.
- Control slow-moving, damaged and near-expiry stock.
- Ensure sales forecasts are aligned with production and inventory planning.
Vendor & Customer Management
- Maintain effective relationships with distributors, transporters, vendors and retail partners.
- Negotiate commercial terms within approved company policies.
- Resolve customer complaints and distribution-related issues.
Team Leadership
- Lead, train and monitor the sales and distribution teams.
- Establish territory targets and performance indicators.
- Conduct market visits, field coaching and regular business reviews.
Business Reporting
- Prepare sales forecasts, collection reports, market intelligence and performance reviews.
- Monitor sales growth, distribution reach, collection efficiency and operating expenses.
- Report business performance and corrective action plans to Management.
Desired Candidate Profile
- 8–12+ years of sales and marketing experience, preferably in
Beverages, FMCG, Consumer Goods or Pharma OTC distribution
. - Proven experience in distributor and retailer network development.
- Strong understanding of collections, cash controls, inventory and distribution operations.
- Experience leading field sales teams and managing significant business volumes.
- Strong commercial judgment, leadership and negotiation skills.
- Experience in African markets will be an added advantage.
- Valid four-wheeler driving licence preferred.
Overseas Employment Requirements
- Valid passport mandatory.
- Willingness to relocate to Zambia.
- Willingness to undertake a
2-year overseas employment contract
. - Ability to manage sales and commercial operations in a developing and competitive market.
Benefits
- Free company-provided accommodation.
- Free food / boarding.
- Overseas compensation and benefits as per employment contract.
- International business leadership opportunity.
Interested professionals may share their detailed resume with current and expected compensation, business volume handled, team size, passport status and joining availability.
