As the Director of Digital Marketing at Iridescent Technology, you will play a crucial role in leading the international expansion efforts of the company in the EMEA and USA markets. Your responsibilities will encompass a strategic blend of brand development, team management, and expertise in organic growth strategies. You will be tasked with driving lead generation initiatives for the UK, Europe, and USA education markets through organic marketing strategies that are tailored to each region's cultural nuances. Additionally, you will be responsible for developing comprehensive brand guidelines and overseeing a creative team of specialists, including a social media manager, graphic designer, video producer, and marketing automation specialist. A key focus of your role will involve scaling marketing efforts through SEO, viral content strategies, social media engagement, and growth hacking techniques, all while operating within limited advertising budgets. You will also be required to implement systematic workflows to increase the volume of marketing content while upholding brand consistency and quality standards. Furthermore, you will be instrumental in crafting compelling messaging that highlights the benefits of AI-powered personalized learning for educators, students, and institutions globally. Your leadership will extend to managing a team of specialists in social media, graphic design, video production, and marketing automation. To excel in this role, you must possess a post-graduate degree (Master's/MBA) along with a minimum of 4+ years of professional marketing experience, with a focus on the EdTech/education sector for at least 3+ years. Your leadership capabilities should be evident through your experience in brand development, visual identity creation, and leading creative teams while maintaining brand consistency. A strong technical marketing skill set is essential, including expertise in marketing automation, advanced SEO knowledge, organic growth strategies, A/B testing, and data-driven decision making. As a strategic marketing leader, you should demonstrate a passion for AI in education, meticulous attention to detail, and a data-driven problem-solving approach that aligns with the company's core values of courage, conscientiousness, and curiosity. In return, Iridescent Technology offers you a strategic leadership role with a clear pathway to VP Marketing/CMO positions as the company scales globally. You will have a direct impact on millions of learners worldwide through innovative AI learning solutions, competitive compensation package, equity participation, and comprehensive benefits. This role provides you with the opportunity to build the marketing function from the ground up in a fast-scaling AI learning company and lead marketing efforts across key global education markets with strategic autonomy. If you are an experienced marketing professional with a passion for transforming education through AI, possess a strong background in EdTech, and excel in building brand identity and high-performing creative teams, then we invite you to apply for this role by submitting your CV, cover letter, and portfolio showcasing your achievements in EdTech marketing, brand identity development, team leadership, international marketing successes, marketing automation implementations, and data-driven improvements. Join us in our mission to make learning unique for every individual worldwide.,
Iridescent Technology - Zavmo.ai Location: Remote (with global client engagement) Experience Required: 10+ years Contract Type: Full-time Salary ₹22-27 LPA (based on international client experience and track record) About Zavmo Zavmo, your lifelong learning companion, is an AI-powered learning platform transforming professional development globally. We work with international enterprise clients including major corporations with multi-million pound payrolls, integrating with their learning management systems to deliver personalised, AI-driven learning experiences aligned to OFQUAL qualifications and National Occupational Standards. Recently recognised as Top 20 AI Innovation Learning Tools by Training Magazine (2025). We're not selling courses. We're partnering with global enterprises to transform their learning ecosystems, helping them maximise apprenticeship levy funding, achieve regulatory compliance, and deliver measurable workforce development outcomes. The Role We need a seasoned L&D professional who has lived and breathed enterprise learning at global scale. Someone who understands the complex world of corporate training, LMS platforms, competency frameworks, and the commercial realities of selling learning solutions to international organisations. You'll be the bridge between our AI technology and enterprise clients - translating business needs into learning strategies, designing programmes that align with regulatory frameworks (OFQUAL, NOS, apprenticeship standards), and ensuring our platform delivers genuine business value for clients across multiple countries. This isn't an operational training role. This is strategic L&D consultancy working with C-suite stakeholders, HR directors, and learning leaders at global enterprises to transform how they develop their workforce. What You'll Do Client Strategy & Consultation: Partner with enterprise clients (Centrica-scale: £2.8bn payroll, 26,000 employees) Conduct training needs analysis at organisational and departmental levels Design learning strategies aligned to business objectives and regulatory requirements Present to C-suite, HR leadership, and board-level stakeholders Navigate complex stakeholder environments across multiple countries Learning Programme Design: Map learning pathways to OFQUAL qualification frameworks Align training to National Occupational Standards (NOS) Design apprenticeship programmes maximising levy funding utilisation Create competency frameworks and skills matrices Develop assessment strategies and evidence portfolios LMS Integration & Deployment: Advise on LMS integration strategies (Workday Learning, Cornerstone, SAP SuccessFactors, etc.) Design xAPI/SCORM implementation approaches Ensure seamless integration with existing learning ecosystems Guide learning record store (LRS) configuration Advise on learning analytics and reporting frameworks Compliance & Standards: Ensure OFQUAL compliance for regulated qualifications Map learning to apprenticeship standards and end-point assessments Work with awarding bodies and assessment organisations Understand apprenticeship levy funding mechanisms Navigate UK, European, and international learning regulatory frameworks Commercial Partnership: Support sales process with learning expertise Scope and price learning solutions for enterprise clients Develop ROI models demonstrating business impact Create case studies and success stories Contribute to thought leadership content Required Experience (10+ Years Minimum) You Must Have: 10+ years in Learning & Development at enterprise scale Extensive experience working with international/global organisations Deep knowledge of major LMS platforms (at least 3 of: Workday Learning, Cornerstone OnDemand, SAP SuccessFactors, Oracle Learning Cloud, Degreed, EdCast, Learning Pool, Fuse Universal, or similar) Proven track record designing learning programmes for organisations with 5,000+ employees Experience with eLearning standards (SCORM, xAPI, AICC) Understanding of competency frameworks and skills taxonomies Familiarity with UK learning frameworks (OFQUAL, NOS, apprenticeship standards) OR equivalent international frameworks Experience presenting to C-suite and senior leadership Track record managing complex, multi-stakeholder programmes International Experience Critical: You've worked with: Multi-national corporations with operations across 3+ countries Cross-cultural learning design and delivery International regulatory and compliance requirements Global learning technology implementations Diverse workforce populations and learning needs Ideally You Also Have: Experience with apprenticeship levy funding and UK apprenticeship standards Background in learning technology sales or consultancy Understanding of AI/ML applications in learning Experience with learning analytics and data-driven L&D Certifications (CIPD Level 5/7, ATD Master Trainer, or equivalent) Previous work with EdTech or learning platform vendors Consulting or client-facing advisory experience Technical Knowledge LMS & Learning Platforms: Enterprise LMS architecture and integration patterns Single Sign-On (SSO) and authentication protocols API integration for learning data exchange Learning Record Store (LRS) implementation xAPI statement design and reporting Learning Standards & Frameworks: OFQUAL qualification frameworks (Levels 1-8) National Occupational Standards (NOS) structure Apprenticeship standards and end-point assessments SFIA (Skills Framework for Information Age) or similar Competency-based learning models Compliance & Quality: Awarding body requirements (Pearson, City & Guilds, CMI, etc.) End-point assessment organisation (EPAO) processes Quality assurance frameworks (Ofsted, ISO standards) GDPR and data protection in learning Accessibility standards (WCAG 2.1) What You're Not This role isn't suitable if you: Primarily deliver training rather than design strategy Haven't worked with enterprise-scale international organisations Don't have LMS integration experience Focus on single-market/single-country learning Lack experience with regulated qualifications or competency frameworks Haven't presented to senior leadership or board level Come from small company or startup L&D backgrounds only The Zavmo L&D Challenge Example Client Scenario: A global energy company (£2.8bn payroll, 26,000 employees) pays £14m annually in UK apprenticeship levy but uses only 40%. They have: My Learning Campus (LMS) with 120,000 courses Workday for HRIS Active Directory for SSO Multiple business units across 5 countries Regulatory training requirements Skills gap analysis paralysis No clear career progression frameworks Your Mission: Design apprenticeship strategy utilising £14m levy funding Map 20+ Level 4 apprenticeships to actual job roles Integrate Zavmo with My Learning Campus via SSO and xAPI Create competency frameworks aligned to NOS standards Design evidence portfolios for end-point assessments Build training needs analysis process at scale Present ROI model to board demonstrating workforce impact Deliver pilot programme with measurable outcomes Scale across organisation whilst maintaining compliance You'll Work With: Zavmo AI agents delivering personalised learning conversations 5,000+ job descriptions mapped to career progression pathways OFQUAL qualification frameworks and learning outcomes NOS performance criteria and competency standards xAPI learning analytics and progress tracking Client Portfolio You'll work with clients like: Centrica (British Gas, 26,000 employees) - Energy sector Healthcare organisations - NHS trusts, private healthcare Technology companies - Software, IT services, digital transformation Financial services - Banking, insurance, professional services Manufacturing - Engineering, production, supply chain Public sector - Government, education, local authorities Geographic reach: UK, Europe, Middle East, potentially global expansion. Why This Role Matters You'll be transforming how global enterprises develop their workforce. Not delivering generic training courses. Not ticking compliance boxes. Real strategic partnership helping organisations: Maximise millions in apprenticeship levy funding Build transparent career progression frameworks Align learning to business strategy Achieve regulatory compliance (OFQUAL, Ofsted) Demonstrate measurable ROI on L&D investment Create cultures of continuous learning Your expertise will directly impact thousands of learners globally, helping them gain nationally recognised qualifications, progress their careers, and live their ideal life design. What We Offer Competitive salary: ₹22-27 LPA (based on international client experience and track record) Performance bonus: 15-20% based on client success metrics Remote-first culture with global client engagement Work with cutting-edge AI learning technology Strategic role shaping enterprise L&D transformation Autonomy and creative freedom Portfolio of blue-chip international clients Thought leadership opportunities (conferences, publications) What We'll Assess: Depth and breadth of international enterprise L&D experience Strategic thinking and consultative approach Technical knowledge of LMS platforms and learning standards Track record of measurable business impact Ability to work with C-suite stakeholders Understanding of regulatory frameworks and compliance Quality of Client Experience Matters Most: We care deeply about seeing evidence of strategic L&D work at enterprise scale with international organisations. Your track record with blue-chip clients and measurable business outcomes will speak louder than certifications.