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Social Media Marketing Specialist

India

4 years

Not disclosed

Remote

Full Time

As our Social Media Marketing Manager, you will drive engagement, amplify brand credibility, and attract traffic to our website and free-plan offering. You will research trends, collaborate with designers, execute multi-channel campaigns, and build strategic partnerships to extend our reach. This is a hands-on, forward-looking role where you’ll learn to own end-to-end social media and email marketing initiatives. The candidate should be able to put in 30-35 hrs/week. Key Responsibilities : Research & Strategy: Monitor industry trends, competitor activity, and platform best practices. Identify high-value forums (e.g., Product Hunt, Hacker News, Reddit) and participation opportunities. Source and secure guest podcast/webinar slots for our team. Content Planning & Publishing: Liaise with designers and video editors to commission image and video assets. Offer creative input and help optimize assets for each platform’s format. Receive and refine copy from content creators; schedule and publish posts. Maintain a consistent cadence across WhatsApp, Slack, LinkedIn, X (formerly Twitter), Instagram, YouTube, Reddit, Product Hunt, and Hacker News. Community Engagement & Partnerships: Engage daily with users, prospects, and influencers in product forums and on social channels. Find and vet influencers; coordinate reposts/retweets and partnership opportunities. Research and onboard affiliate and engagement partners to drive product referrals. Email Marketing: Develop and send email campaigns to existing users (newsletters, feature updates) and cold prospects. Track open rates, click-throughs, and conversions; recommend iterative improvements. Required Skills & Attributes: Experience: 3–4 years in social media marketing or related internships. Experience in helping brands scale from 0 ->1. Platforms: Good level of expertise in the social media platforms execution Content Tools: Familiarity with scheduling tools (e.g., Buffer, Hootsuite), basic Canva/Adobe Spark, and email platforms (e.g., Mailchimp). Communication: Excellent written and verbal skills; ability to craft compelling copy and follow up Analytical Mindset: Ability to interpret engagement metrics and recommend optimizations. Collaboration: Strong at cross-functional teamwork; comfortable liaising with designers, content creators, and external partners. Initiative: Self-starter who can manage multiple channels, prioritize tasks, and deliver high-quality work daily. Commitment: Reliable dedication of 5–6 hours per business day; punctual and accountable for deadlines. Compensation & Duration Payment Structure: Monthly milestone-based payments tied to project deliverables. Salary Range : 25,000 - 80,000 INR per month Duration : Will start as a 2 month period with an option to extend based on performance PLEASE REFRAIN FROM APPLYING IF YOU ARE LOOKING FOR FULL TIME OPPORTUNITIES AND YOUR SALARY EXPECTATIONS ARE MORE THAN THE RANGE MENTIONED ON THE JOB POSTING Location : Remote (Global) Show more Show less

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