Visual Content & Branding Designer
Job Title: Visual Content & Branding Designer Company Description IdeoGraphics designs tailored, user-centered digital products that engage users, enhance experiences, and elevate brands. Role Overview: We are looking for a multi-skilled designer who can create visually compelling social media graphics, short-form videos, and strong brand identities including logos and visual systems. You’ll play a key role in shaping the look and feel of various brands, combining creativity with precision across platforms and formats. Key Responsibilities: Branding & Logo Design: Develop distinctive brand identities, including logos, color palettes, and typography systems Create brand style guides to ensure consistent usage across digital platforms Graphic Design for Social Media: Design Instagram carousels, single-image posts, stories, templates, and infographics Ensure each design is aligned with the brand’s voice and visual strategy Short-Form Video Creation: Edit and animate 15–60 sec videos for Reels and Stories using motion design tools Add transitions, text animations, and visual effects to enhance storytelling Concept Development & Storyboarding: Collaborate with project managers to brainstorm concepts and create visual storyboards AI-Driven Design Support: Write effective prompts for tools like ChatGPT and Midjourney Source and refine visuals from platforms like Freepik, Pexels, and AI-based generators Asset Management & Export: Maintain organized file systems and version control Prepare export-ready assets in appropriate sizes and formats (JPEG/PNG/MP4) Feedback & Revisions: Implement client and internal feedback with precision and clarity Deliver final outputs on time and with consistency Required Skills & Expertise: Proven design expertise across branding, social media, and motion graphics (portfolio required) Proficiency in Adobe Creative Suite, Photoshop, Illustrator, After Effects, and Premiere Pro Strong logo and identity design skills with an understanding of brand positioning Familiarity with AI tools such as ChatGPT (for prompt writing), Midjourney, and Freepik Solid understanding of Instagram formats, video specs, and visual best practices Creativity, adaptability, and strong visual storytelling instincts Excellent file management and multitasking skills Clear, collaborative communication style and openness to feedback
