About i95Dev At i95Dev, we empower eCommerce businesses to thrive by delivering cutting-edge integration products and end-to-end eCommerce services. Our solutions connect eCommerce platforms like Adobe Commerce, Shopify, and BigCommerce with leading ERP systems such as Microsoft Dynamics, NetSuite, SAP B1, and more serving 400+ clients globally. As we scale and launch AI-driven integration experiences, we are looking for a Senior Product Marketer to lead go-to-market strategies, product positioning, and product-led growth (PLG) initiatives to drive product adoption and customer success. About the Role We are seeking a strategic and hands-on Senior Product Marketer who can shape the narrative (messaging, positioning), define the customer journey, and accelerate user adoption for our suite of integration products and eCommerce growth solutions through both traditional GTM and product-led growth approaches. The person in the role will partner closely with product, sales, customer success, and marketing teams to build scalable growth loops, enhance product experiences, and drive qualified pipeline. Roles & Responsibilities Positioning & Messaging: Craft clear, compelling messaging and value propositions for our integration products, tailored to our key customer segments (eCommerce managers, IT heads, ERP stakeholders, etc.) Go-To-Market Strategy: Lead the go-to-market planning and execution for new product launches, enhancements across Adobe Commerce, Shopify, and ERP integrations. Own the product marketing roadmap in collaboration with product and sales leaders. Build programs that shorten the sales cycle and improve win rates. Product-Led Growth (PLG) Strategy Design in-product experiences that drive onboarding, activation, and feature adoption. Collaborate with product and UX teams to define free trial or freemium flows where applicable. Use data to optimize onboarding sequences, in-app messaging, and engagement nudges. Help create self-serve resources (interactive demos, help centre content, tooltips) to improve product stickiness. Customer Insights & Market Research: Conduct competitive analysis, customer interviews, win/loss reviews, and industry research to inform product positioning and content strategy. Sales Enablement: Develop sales collateral, pitch decks, product one-pagers, demo scripts, battle cards, and case studies to support the sales team in closing deals faster. Content Development: Conduct research to stay updated on industry trends, eCommerce platforms, ERP systems, and other relevant topics to create informed and valuable content. Create high-impact product-focused content like blogs, whitepapers, webinars, videos, landing pages, and email campaigns. Collaborate with product team, sales team, project team, external influencers, and industry experts to produce relevant content where required. Work with the SEO team to implement SEO best practices in content creation to improve organic search visibility for relevant keywords. Develop and execute strategies for promoting content across various channels, including social media, email campaigns, and partnerships, to increase visibility and engagement. Customer Success & Advocacy: Support customer onboarding and retention efforts by articulating product benefits and capturing success stories and testimonials for social proof. Metrics & Optimization: Define KPIs, monitor performance of campaigns and product marketing efforts, and iterate based on data and feedback. What Were Looking For 5-6 years of experience in B2B product marketing, ideally in SaaS, integration tech, or eCommerce platforms. Experience driving or supporting product-led growth initiatives is a strong advantage. Exceptional communication and storytelling skills. Experience in conducting customer research and translating insights into strategy. Ability to collaborate cross-functionally and manage multiple projects simultaneously. Self-starter mindset with a bias for action and outcomes. Why Join Us? Be part of a growing company transforming how eCommerce businesses operate using AI. Work with a dynamic, passionate team solving meaningful challenges. Flexibility to explore new ideas, innovate, and make a measurable impact. Exposure to both product and services side of the eCommerce ecosystem. Opportunity to shape the future of go-to-market for products used by businesses globally. Please use the below link to upload your profile https://app.dover.com/apply/i95Dev%2C%20Inc./3b115e40-7c35-477f-9e7f-9f1b85c05088?rs=55634680 Job Type: Full-time Pay: ₹800,000.00 - ₹1,800,000.00 per year Work Location: In person
About i95Dev At i95Dev, we empower eCommerce businesses to thrive by delivering cutting-edge integration products and end-to-end eCommerce services. Our solutions connect eCommerce platforms like Adobe Commerce, Shopify, and BigCommerce with leading ERP systems such as Microsoft Dynamics, NetSuite, SAP B1, and more serving 400+ clients globally. As we scale and launch AI-driven integration experiences, we are looking for a Senior Product Marketer to lead go-to-market strategies, product positioning, and product-led growth (PLG) initiatives to drive product adoption and customer success. About the Role We are seeking a strategic and hands-on Senior Product Marketer who can shape the narrative (messaging, positioning), define the customer journey, and accelerate user adoption for our suite of integration products and eCommerce growth solutions through both traditional GTM and product-led growth approaches. The person in the role will partner closely with product, sales, customer success, and marketing teams to build scalable growth loops, enhance product experiences, and drive qualified pipeline. Roles & Responsibilities Positioning & Messaging: Craft clear, compelling messaging and value propositions for our integration products, tailored to our key customer segments (eCommerce managers, IT heads, ERP stakeholders, etc.) Go-To-Market Strategy: Lead the go-to-market planning and execution for new product launches, enhancements across Adobe Commerce, Shopify, and ERP integrations. Own the product marketing roadmap in collaboration with product and sales leaders. Build programs that shorten the sales cycle and improve win rates. Product-Led Growth (PLG) Strategy Design in-product experiences that drive onboarding, activation, and feature adoption. Collaborate with product and UX teams to define free trial or freemium flows where applicable. Use data to optimize onboarding sequences, in-app messaging, and engagement nudges. Help create self-serve resources (interactive demos, help centre content, tooltips) to improve product stickiness. Customer Insights & Market Research: Conduct competitive analysis, customer interviews, win/loss reviews, and industry research to inform product positioning and content strategy. Sales Enablement: Develop sales collateral, pitch decks, product one-pagers, demo scripts, battle cards, and case studies to support the sales team in closing deals faster. Content Development: Conduct research to stay updated on industry trends, eCommerce platforms, ERP systems, and other relevant topics to create informed and valuable content. Create high-impact product-focused content like blogs, whitepapers, webinars, videos, landing pages, and email campaigns. Collaborate with product team, sales team, project team, external influencers, and industry experts to produce relevant content where required. Work with the SEO team to implement SEO best practices in content creation to improve organic search visibility for relevant keywords. Develop and execute strategies for promoting content across various channels, including social media, email campaigns, and partnerships, to increase visibility and engagement. Customer Success & Advocacy: Support customer onboarding and retention efforts by articulating product benefits and capturing success stories and testimonials for social proof. Metrics & Optimization: Define KPIs, monitor performance of campaigns and product marketing efforts, and iterate based on data and feedback. What Were Looking For 5-6 years of experience in B2B product marketing, ideally in SaaS, integration tech, or eCommerce platforms. Experience driving or supporting product-led growth initiatives is a strong advantage. Exceptional communication and storytelling skills. Experience in conducting customer research and translating insights into strategy. Ability to collaborate cross-functionally and manage multiple projects simultaneously. Self-starter mindset with a bias for action and outcomes. Why Join Us? Be part of a growing company transforming how eCommerce businesses operate using AI. Work with a dynamic, passionate team solving meaningful challenges. Flexibility to explore new ideas, innovate, and make a measurable impact. Exposure to both product and services side of the eCommerce ecosystem. Opportunity to shape the future of go-to-market for products used by businesses globally. Please use the below link to upload your profile https://app.dover.com/apply/i95Dev%2C%20Inc./3b115e40-7c35-477f-9e7f-9f1b85c05088?rs=55634680 Job Type: Full-time Pay: ₹800,000.00 - ₹1,800,000.00 per year Work Location: In person
About i95Dev At i95Dev , we empower eCommerce businesses to grow and scale by delivering cutting-edge integration products and end-to-end eCommerce solutions. Our expertise spans platforms like Adobe Commerce (Magento) , Shopify , and BigCommerce , integrated seamlessly with leading ERP systems such as Microsoft Dynamics , NetSuite , and SAP B1 , serving over 400+ clients globally . As part of our continued expansion, we are looking for a Senior Shopify Developer (Associate Tech Lead) who will play a key role in building scalable, secure, and high-performing eCommerce solutions. This is an opportunity to lead talented developers, define architectural standards, and contribute to the next generation of omnichannel digital commerce experiences. About the Role We are seeking a highly skilled and motivated Senior Shopify Developer (Associate Tech Lead) with strong expertise in Magento, Shopify, and Laravel . The ideal candidate will be a hands-on leader—capable of architecting solutions, mentoring team members, reviewing code, and ensuring high-quality technical deliveries. This role demands a blend of technical excellence, leadership, and strategic thinking to deliver scalable and reliable eCommerce solutions. Roles & ResponsibilitiesTechnical Leadership Collaborate with the Tech Lead and contribute to technical planning, solution design, and architectural decisions. Lead by example—write clean, modular, and scalable code following best practices. Conduct regular code reviews , enforce coding standards, and drive continuous improvement initiatives. Mentor junior developers, guiding them on code quality, performance optimization, and efficient problem-solving. Magento Development Lead development and customization of Magento 2 modules and themes . Optimize Magento stores for performance, scalability, and security . Manage upgrades, patching cycles , and complex integrations with third-party services. Demonstrate ability to independently handle end-to-end Magento projects. Shopify & Laravel Development Customize Shopify themes and applications using Liquid, JavaScript, and Shopify APIs. Develop and maintain RESTful APIs and web applications using Laravel. Lead integration projects involving interoperability between Magento, Shopify, and Laravel systems. Code Quality, Training & Documentation Define and maintain code review guidelines , reusable checklists, and best practice documents. Develop internal technical documentation, training guides, and reusable frameworks. Conduct technical training sessions and workshops on modern PHP practices, testing, and CI/CD pipelines. Project Ownership Actively participate in sprint planning, estimation, and retrospectives . Monitor project progress, ensuring timely delivery and adherence to quality standards. Collaborate cross-functionally with QA, UI/UX, Product, and DevOps teams for seamless delivery. DevOps & Performance (Preferred) Work with tools like Git, Jenkins, and Docker to implement CI/CD pipelines. Drive application performance optimization , scalability, and load testing efforts. Must-Have Skills 7+ years of professional experience in Magento 2 (Adobe Commerce) development, including custom modules and themes . Strong hands-on expertise in Shopify and Laravel frameworks. In-depth understanding of OOP, MVC architecture, and SOLID principles . Experience with Git, Composer, Docker , and version control best practices. Proven debugging, problem-solving, and performance optimization abilities. Nice-to-Have Skills Experience with Headless eCommerce or PWA implementations (Magento/Shopify). Exposure to React or Vue.js for advanced frontend integrations. Understanding of SEO , accessibility , and responsive mobile-first design principles. Familiarity with Agile/Scrum methodologies and project management tools (JIRA, Trello). Soft Skills Excellent communication, collaboration, and leadership capabilities. Proactive and solution-oriented mindset with strong analytical skills. Ability to multitask and thrive in a fast-paced environment. Passion for mentoring and uplifting team capabilities. Education Bachelor’s degree in Computer Science, Engineering, or related field (or equivalent practical experience). Please use the below link to upload your profile https://app.dover.com/apply/i95Dev%2C%20Inc./6326555c-4cd2-4b58-9d70-559f181e27b9?rs=55634680 Job Type: Full-time Pay: ₹800,000.00 - ₹2,000,000.00 per year Work Location: In person