Group Product Manager

KRAKey ResponsibilitiesKPI / Measurement

Theraphy Segment - Gynecology, Pediacritics, Orthopedics.

1. Brand & Portfolio Management

2. Annual Marketing Planning

3. Product Launch Management

4. Scientific & Promotional Inputs

5. Sales Force Training

6. Therapy & Market Intelligence

7. KOL & Medical Engagement

8. Cross-functional Coordination

9. Budget & Marketing ROI

Key Deliverables

• Drive growth of

  Gynaecology, Paediatrics, Orthopaedics & GP portfolios

  .
• Develop and execute annual brand/marketing plans.
• Successfully launch new products and line extensions.
• Strengthen existing brand lifecycle and portfolio performance.
• Develop effective scientific and promotional communication.
• Improve field-force product knowledge and selling effectiveness.
• Generate actionable market and competitor intelligence.
• Strengthen KOL engagement through scientific initiatives.
• Ensure timely coordination for product availability and launches.
• Optimise marketing expenditure and brand ROI.
• Ensure compliance with

  ethical marketing and regulatory requirements

  .

Success Indicators

Sales Growth • Market Share • Brand Profitability • Successful Launches • Field Force Effectiveness • KOL Engagement • Marketing ROI • Product Availability • Quality of Promotional Inputs • Actionable Market IntelligenceRole & responsibilities