Job Summary
We are looking for a creative and detail-oriented Graphic Designer with 3–4 years of experience to join our Marketing Team.
The ideal candidate should have hands-on experience in digital design, social mediacreatives, branding, marketing collaterals, and basic video editing. The candidate should be capable of independently executing creative briefs while maintaining brand consistency across digital and offline platforms.
Key Responsibilities
1. Graphic Design & Creative Development
Design high-quality creatives for digital marketing campaigns, social media, websites,
and promotional activities.
Develop engaging social media posts, carousels, infographics, banners, and digital
advertisements.
Design marketing collaterals, including brochures, flyers, presentations, posters, and
promotional materials.
Translate marketing concepts and content briefs into compelling visual designs.
Maintain consistency in typography, colour palettes, layouts, and brand identity.
2. Social Media & Digital Marketing
Create platform-specific creatives for LinkedIn, Instagram, Facebook, X, and
WhatsApp.
Design advertising creatives for Meta Ads, Google Ads, and other digital marketing
campaigns.
Develop visuals for email marketing, product promotions, and brand awareness
campaigns.
Adapt and optimise creative assets for different platforms and screen sizes.
Collaborate with content writers and digital marketers to execute campaign concepts.
3. Branding & Visual Communication
Ensure all designs align with established brand guidelines.
Develop and maintain reusable creative templates.
Support brand identity development and visual storytelling.
Maintain consistent visual communication across marketing channels.
4. Video Editing & Motion Graphics
Edit promotional videos, social media reels, and short-form marketing content.
Create basic motion graphics, animated text, transitions, and visual effects.
Support the creation of product explainers and campaign videos.
Optimise video content for different social media platforms.
5. Website & Marketing Collaterals
Design website banners, landing-page visuals, icons, and blog graphics.
Create presentation decks, product brochures, and sales-support materials.
Develop visual assets for newsletters and email campaigns.
Ensure designs are optimised for digital and print use.
6. Collaboration & Creative Execution
Work closely with the marketing and content teams to execute creative campaigns.
Manage multiple design assignments and meet deadlines.
Incorporate feedback and deliver revisions efficiently.
Contribute creative ideas during campaign brainstorming sessions.
Stay updated with emerging design trends, technologies, and AI-powered creative tools.
Required Skills & Qualifications
3–4 years of professional experience in graphic design, preferably in IT, SaaS,
technology, or digital marketing.
Strong proficiency in Adobe Photoshop, Adobe Illustrator, and Canva.
Working knowledge of Adobe Premiere Pro and After Effects or equivalent video-editing software.
Strong understanding of typography, colour theory, composition, and visual hierarchy.
Proven experience designing social media creatives, digital advertisements, and marketing materials.
Ability to independently understand and execute creative briefs.
Experience working with brand guidelines and maintaining visual consistency.
Strong attention to detail, creativity, and time management skills.
A portfolio showcasing digital campaigns, branding, social media designs, and video
content.
Preferred Skills
Knowledge of Figma and basic UI/UX design principles.
Experience creating motion graphics and animated social media content.
Familiarity with AI-powered design and image-generation tools.
Experience designing for B2B or SaaS brands.
Understanding of digital marketing and campaign-oriented design.
Basic knowledge of print production and design specifications.
Educational Qualifications
Bachelor's degree or diploma in Graphic Design, Visual Communication, Multimedia, Fine Arts, or a related discipline.
Candidates with a strong portfolio and relevant professional experience will also be considered.
Ideal Candidate Profile
We are looking for someone who:
Can independently handle day-to-day marketing design requirements.
Has strong creative thinking and visual storytelling abilities.
Understands the importance of branding and design consistency.
Can manage multiple creative projects without compromising quality.
Is comfortable working in a fast-paced marketing environment.
Is proactive, adaptable, and open to creative feedback.
Portfolio Requirement: Applicants must submit a portfolio showcasing their graphic design work, including social media creatives, digital campaigns, branding projects, and video-editing samples.
