Genuin

Company Overview: Genuin is on a mission to reinvent social interactions by providing a platform for meaningful conversations and connections. Our mobile, video-first platform empowers users to host and engage in discussions on topics they are passionate about, fostering casual learning and community building. We prioritize user control, ensuring an experience free from ads, likes, or follower counts. Our innovative approach includes AI-curated content aggregation and autonomous engagement features to enhance user experience. Position Overview: We are seeking an experienced and strategic Head of Yield Optimization & Strategy to lead our efforts in maximizing revenue through effective pricing strategies, inventory management, and demand forecasting. This leadership role requires a deep understanding of the digital media landscape, data-driven decision-making, and the ability to collaborate across multiple departments to drive profitability. Key Responsibilities: Revenue Optimization: Develop and implement strategies to maximize revenue across Genuins platforms, utilizing data analysis and market insights to inform decisions. Pricing Strategy: Establish dynamic pricing models based on demand patterns, user engagement metrics, and competitive analysis to optimize monetization opportunities. Inventory Management: Oversee the allocation and availability of advertising inventory, ensuring optimal utilization and minimizing underperformance. Demand Forecasting: Analyze historical data and market trends to accurately predict future demand, adjusting strategies proactively to maintain a competitive edge. Cross-Functional Collaboration: Work closely with sales, marketing, product development, and finance teams to align yield strategies with overall business objectives and user experience goals. Performance Analysis: Monitor key performance indicators (KPIs) related to revenue, occupancy rates, and user engagement, providing regular reports and actionable insights to senior management. Market Analysis: Stay abreast of industry trends, competitor activities, and emerging technologies to inform strategic decisions and identify new revenue opportunities. Qualifications: Bachelors degree in Business Administration, Economics, Finance, or a related field; MBA preferred. Minimum of 7 years of experience in yield management, revenue optimization, or a related role within the digital media or technology sectors. Proven track record of developing and implementing successful pricing and revenue strategies. Strong analytical skills with proficiency in data analysis tools and methodologies. Excellent leadership and communication skills, with the ability to influence and collaborate across all levels of the organization. In-depth knowledge of the digital advertising ecosystem, including programmatic advertising, ad exchanges, and real-time bidding. Experience with AI-driven content platforms and understanding of AI applications in media is a plus. Why Join Genuin Be part of an innovative company that is redefining social interaction and community building. Collaborate with a passionate and forward-thinking team dedicated to creating meaningful user experiences. Opportunity to lead and shape revenue strategies in a dynamic and growing organization. Competitive compensation and benefits package. If you are a strategic thinker with a passion for optimizing revenue and driving business growth in the digital media space, we invite you to apply for the Head of Yield Optimization & Strategy position at Genuin Inc.,

Company Description Genuin is an innovative infrastructure that integrates generative social video experiences into brands' digital properties. By embedding scrollable, shoppable vertical videos directly into websites and applications, Genuin enhances owned channels to drive discovery, engagement, and revenue. Our platform allows brands to boost session times, interaction, and media monetization while capturing valuable first-party data. With Genuin, brands maintain full control of their engagement and growth without redirects or walled gardens. Role Description This is a full-time on-site role for a Yield Operations Manager located in the New York City Metropolitan Area. The Yield Operations Manager will be responsible for the day-to-day management of digital ad inventory, optimizing revenue generation, collaborating with sales and marketing teams, and monitoring performance metrics. The role involves analyzing data, implementing yield strategies, and ensuring effective inventory utilization. Qualifications Experience in digital ad inventory management and revenue optimization Strong analytical skills and proficiency in data analysis Ability to collaborate effectively with sales and marketing teams Expertise in implementing yield strategies and inventory utilization Excellent communication and organizational skills Ability to work on-site in the New York City Metropolitan Area Bachelor's degree in Business, Marketing, or related field Experience in the video or digital media industry is a plus

Location: Ahmedabad, India (Preferred) or Remote within India Department: Yield, Revenue & Monetization Strategy Reports To: Head of Yield Optimization & Strategy About Genuin Genuin (begenuin.com) is building the infrastructure for brand-owned, generative video experiences . Our SDKs and APIs power community-driven, shoppable video modules that embed directly into apps, websites, and digital properties—helping brands reclaim consumer relationships, activate creators & partners, and unlock new revenue streams. From retail media to commerce to lifestyle, we’re redefining how brands engage audiences and monetize through community media networks . The Role: Optimize Yield, Scale Revenue We’re looking for a Yield Operations Manager who will sit at the center of ad operations, data analytics, and monetization strategy . This role is about making sure every impression, every video experience, and every partner integration delivers maximum value—for both Genuin and our brand/retail partners. You’ll work across programmatic (DSPs, SSPs, exchanges), direct deals (PG/PMP), sponsorships, and community-led activations , ensuring supply is optimized and demand is fully monetized. What You’ll Do Revenue Optimization Manage and monitor monetization across Genuin’s commerce and community media networks . Maximize yield across direct sales, sponsorships, and programmatic demand sources. Analyze performance by ad format, partner, vertical, and geography to identify gaps and opportunities. Inventory & Demand Management Work with publishers, retailers, and brand destinations to manage inventory packaging. Optimize waterfalling, header bidding, and curated PMP/PG structures across SSPs/DSPs. Ensure premium partner integrations are effectively monetized. Data-Driven Insights Build dashboards and reporting for revenue, fill rate, CPM, CTR, and ROI. Partner with product & engineering to connect zero-party and contextual signals with monetization flows. Provide strategic recommendations to sales, partnerships, and product teams. Process & Execution Own day-to-day yield operations workflow, including campaign troubleshooting, pacing, and optimizations. Establish frameworks and playbooks to improve efficiency across monetization streams. Act as the connective tissue between ad ops, product, sales, and data science . What We’re Looking For 3–6 years of experience in yield management, ad operations, or programmatic monetization . Strong understanding of SSPs, DSPs, ad servers (Google Ad Manager, Xandr, PubMatic, Magnite, The Trade Desk, etc.) . Experience with retail media networks, commerce media, or video ad tech is a plus. Analytical mindset with comfort in SQL/Excel/Tableau or similar. Strong communication skills to collaborate across teams and external partners. A “builder” mentality—excited to create frameworks in a fast-moving startup environment. Why Join Us Be part of a global-first team building the next generation of community-powered media infrastructure . Work with leading brands, retailers, and platforms across commerce and media. Growth opportunity: shape yield optimization strategy at an early stage and scale with the company. Hybrid/remote flexibility: Ahmedabad HQ or remote across India. 👉 If you’re passionate about monetization, ad tech, and data-driven growth , and you want to help brands own their media future—let’s talk.

Job Description: Yield Operations Manager Location: Mumbai, India Function: Yield & Programmatic Operations Experience: 4–7 years (minimum 3 years in Yield Ops with an SSP or Ad Exchange) About the Role We are seeking an experienced Yield Operations Manager to oversee inventory monetization and yield optimization across programmatic channels. The role requires deep expertise in supply-side platforms (SSPs), ad exchanges, and yield management. The ideal candidate will have prior experience with platforms such as InMobi, PubMatic, Google Ad Manager, OpenX, Magnite, or Index Exchange , and will be responsible for ensuring revenue maximization and operational efficiency. Key Responsibilities Manage daily yield operations, including floor pricing, ad request optimization, and demand partner setup. Develop and execute yield strategies to optimize CPMs, fill rates, and revenue performance. Oversee onboarding and management of demand partners, ensuring smooth integration and delivery. Monitor inventory performance, conduct A/B tests, and provide actionable insights. Build and maintain dashboards and reports to track revenue KPIs. Collaborate with cross-functional teams (Product, Ad Tech, Sales) to align monetization strategies with business objectives. Ensure compliance with industry standards, privacy regulations, and brand safety policies. Required Qualifications 4–7 years of experience in Yield Operations, with at least 3 years at an SSP, Ad Exchange, or Publisher Monetization platform . Strong knowledge of programmatic advertising, including PMP/PG deals, header bidding, and pricing rules. Proficiency with major platforms: InMobi, PubMatic, Google Ad Manager, OpenX, Magnite, Index Exchange, etc. Advanced analytical skills; proficiency in Excel, SQL, or BI tools preferred. Strong communication, problem-solving, and stakeholder management abilities. Preferred Qualifications Experience in video, CTV, or DOOH yield optimization. Familiarity with identity solutions and privacy regulations (GDPR, CCPA). Exposure to both Indian and international programmatic markets. What We Offer Opportunity to lead yield operations for a fast-growing digital media platform. Exposure to cutting-edge ad-tech ecosystems and global partners. Competitive compensation and clear career progression.

Hi, we're Genuin ! Genuin is a platform integrating video, community, and commerce to help brands build video-based communities and drive engagement. Our AI-driven tools support content creation, curation, and performance optimization within a privacy-focused environment. We aim to innovate how businesses connect with audiences through shoppable video content. Join us in redefining engagement—one genuine connection at a time! About The Role: As a Technical Writer at Genuin, you will be responsible for creating clear, concise, and accurate documentation and articles for our Resource Center and Development Center . You’ll collaborate with product managers, engineers, and designers to produce high-quality technical content that helps users and developers understand our products and implement solutions effectively. Key Responsibilities: Develop and maintain technical content such as: a. Resource Center articles b. API documentation c. Developer guides d. Integration and feature documentation e. Release notes and technical blog posts Collaborate with engineering and product teams to understand product features and workflows. Translate complex technical information into simple, engaging, and accurate language. Ensure all documentation aligns with Genuin’s brand voice and style guidelines. Organize and structure the Resource Center for ease of navigation and searchability. Continuously update and improve documentation based on product updates, feedback, and analytics. Research and benchmark industry trends to keep Genuin’s developer resources relevant and innovative. Required Skills & Qualifications: Bachelor’s degree in Computer Science, Engineering, Communications, English, or related field . 5-7 years of experience in technical writing, preferably in a SaaS, software, or tech-driven company. Strong understanding of software development concepts , APIs, and developer tools. Excellent written and verbal communication skills with attention to detail. Ability to work closely with cross-functional teams and manage multiple projects. Experience with documentation tools such as Markdown, Notion, Confluence, GitHub Pages , or similar platforms. Basic understanding of HTML/CSS , version control (Git), or developer documentation systems is a plus. Preferred Skills: Experience writing for developer communities or technology blogs. Familiarity with SEO for technical content. Knowledge of design systems, UI/UX principles, or developer platforms. Strong storytelling ability to make technical topics engaging and informative. Why join us? Opportunity to build and define the voice of Genuin’s developer ecosystem. Work closely with a passionate team of engineers and product thinkers. Open, collaborative, and growth-oriented work culture. Competitive compensation and benefits.