About the role: Gemeria Hair is seeking a dynamic, well-presented Marketing Executive to join our in-house team. This role is ideal for someone passionate about beauty, social media, and customer experience, and is eager to contribute across multiple touchpoints of a luxury D2C brand. Marketing & Social Media: Develop and execute a social media strategy to increase brand visibility, engagement, and customer acquisition. Schedule and publish content across all social media platforms. Create visually appealing, on-brand content (graphics, stories, reels, captions, carousels) for scheduled and campaign posts. Monitor trends, algorithm updates, and competitor activity to optimize content and engagement. Actively respond to DMs, comments, and customer queries on all social platforms with a luxury brand tone. Collaborate with the content and design teams to execute product launches and integrated campaigns. Design and manage emailers/newsletters for product promotions and announcements. Track performance using social media analytics and generate weekly/monthly reports. Sales & Customer Interaction: Conduct video and in-person consultations with Indian and international customers. Recommend suitable products and convert inquiries into confirmed sales. Handle customer queries related to products, orders, trials, and returns professionally. Process regular, PR, and influencer orders with accuracy and coordinate with the operations team for fulfillment. Build and maintain strong relationships with high-value and repeat customers. Follow up on abandoned checkouts, warm leads, and trial requests to drive conversions. Work towards weekly and monthly sales targets; maintain records of activities and results. Influencer & PR Coordination: Identify and manage relevant influencers (barter/paid) aligned with brand values. Coordinate PR packages send-outs, track content performance, and ensure timely campaign execution. Brand Support & Events Collaborate with internal teams for shoot planning, content creation, and inventory coordination. Support exhibitions and events, including logistics, setup, product display, and client handling. Assist in model/product shoots and help ensure high-quality visuals for digital use. Requirements: 1-3 years of experience in marketing, social media, customer-facing, or sales roles (beauty/fashion industry preferred) Excellent communication skills (written and spoken) in English and Hindi Confident on video calls and presentable for luxury clientele Familiarity with Shopify, social media tools, and influencer marketing Creative, detail-oriented, and results-driven Self-motivated, quick to adapt, and able to multitask Must be based in Greater Noida and available for full-time in-office work from Monday to Saturday Note: This role may evolve based on brand needs. We are looking for someone adaptable, proactive, and excited to grow with us. Why Join Gemeria Hair? Were a fast-growing, women-led beauty brand redefining how hair extensions & wigs are experienced. You’ll work in a creative and collaborative environment where ideas are celebrated, innovation is encouraged, and your work truly makes an impact. You'll gain hands-on experience across 360 brand marketing—from social media and influencer campaigns to sales, content creation, and event execution. How to Apply: Send your resume + portfolio or content samples to hr@gemeriahair.in or apply directly on this platform.
