Role: Manager - SEO Experience: 5-7 years of experience in SEO management Engagement: Full-Time About Company: At Expanse Digital, we are dedicated to leaving a lasting positive impact in the world and the lives of our clients and team members. As a pioneering performance marketing agency, we serve as catalysts, empowering clients to elevate their business scales. With a proven track record, we have generated over $17.5 million in value so far. Recognized as a startup legacy, we take pride in being among the top 100 startups in India, according to SutraHR. Role Overview: Expanse Digital is seeking a talented SEO Manager to join our dynamic team. As an SEO Manager, you will play a crucial role in developing and implementing strategic SEO initiatives to improve our clients' online visibility and drive organic traffic to their websites. Your expertise in SEO management and your ability to stay abreast of industry trends will contribute to our mission of helping clients achieve and exceed their business goals. What you'll do: Develop and execute comprehensive SEO strategies to improve organic search rankings and drive qualified traffic to client websites. Conduct thorough keyword research and analysis using tools such as Ahrefs, SEMRUSH, Google Keyword Planner, and Keywordtool.io to identify high-value target keywords and optimize website content accordingly. Perform on-page optimization, including meta tags, header tags, and content optimization, to improve website visibility and relevance. Implement off-page optimization strategies, including link building and outreach campaigns, to improve website authority and domain credibility. Monitor and analyse website performance using SEO tools such as Google Analytics and Search Console, and provide regular reports and insights to clients. Stay updated on industry trends, algorithm updates, and best practices in SEO, and incorporate findings into strategy development and execution. Collaborate with cross-functional teams, including content creators, developers, and designers, to ensure SEO best practices are integrated into website development and content creation processes. Provide SEO recommendations and guidance to clients, and effectively communicate the value of SEO initiatives in achieving business objectives. Manage multiple SEO projects simultaneously and meet deadlines consistently. What you'll need: Proven experience of 3-5 years as an SEO Manager or similar role, with a track record of driving organic traffic and improving search engine rankings. Strong understanding of SEO principles, techniques, latest industry trends (GEO,Ai advancements, etc) and best practices. Herein, an in-depth understanding of best SEO practices for scaling D2C brands shall be an added advantage . Proficiency in SEO tools such as Ahrefs, SEMRUSH, Google Keyword Planner, and Keywordtool.io. Experience with front-end development languages and frameworks (e.g., HTML5, CSS3, Bootstrap) is preferred. Excellent communication and collaboration skills. Ability to work in a fast-paced environment and adapt to evolving project requirements. Up-to-date with industry trends and best practices in SEO. Why Join Expanse Digital? Experience a recognized startup legacy, ranking among the top 100 startups in India. Embrace a high-ownership environment where micromanagement is nonexistent. Align with our work philosophy wherein both Millennials & Gen-Z coexist, valuing passion and flexibility alongside a rock-solid long-term vision. Thrive in an innovative culture, where creativity reigns, and redundant tasks are actively challenged. Embrace your entrepreneurial spirit with learning opportunities available to you apart from your assigned job-role. If you are passionate about driving organic growth and improving online visibility through strategic SEO initiatives, we encourage you to apply. Join Expanse Digital and be a key player in shaping the digital success of our clients
Role: Graphic Designer Experience: 2-4 years of experience in graphic designing Engagement: Full-Time Location: Mumbai, India Work Model: Hybrid (2-3 days a week) About Company: At Expanse Digital, we are dedicated to leaving a lasting positive impact in the world and the lives of our clients and team members. As a pioneering performance marketing agency, we serve as catalysts, empowering clients to elevate their business scales. With a proven track record, we have generated over $16 million in value so far. Recognized as a startup legacy, we take pride in being among the top 100 startups in India, according to SutraHR. Role Overview: Expanse Digital is seeking a talented Graphic Designer to join our dynamic team. As a Graphic Designer, you will play a crucial role in creating visually appealing and effective designs for a variety of digital assets and social media platforms. Your creativity and expertise will contribute to our mission of helping clients achieve and exceed their business goals. What you'll do: Create visually striking and innovative designs for digital assets, social media platforms, and other marketing collateral. Develop graphics that align with brand guidelines and effectively communicate the intended message. Utilize traditional design tools such as Adobe Creative Suite and Canva to produce high-quality visuals. Explore and implement AI design tools like MidJourney, Adobe Firefly, DreamStudio, Design.ai, Let's Enhance, etc., to enhance efficiency and creativity in design processes. Work closely with cross-functional teams, including marketing, content creators, and developers, to understand project requirements and deliver exceptional designs. Incorporate feedback from team members and clients to refine and improve designs. Keep abreast of design trends, tools, and technologies, especially in the AI design space, to ensure our designs remain cutting-edge and effective. Manage multiple design projects simultaneously and meet deadlines consistently. What you'll need: Proven experience of 2-4 years as a Graphic Designer/Video Editor or similar role. Strong portfolio showcasing a diverse range of design projects. Proficiency in traditional design tools such as Adobe Creative Suite and Canva. Familiarity with AI design tools like MidJourney, Adobe Firefly, DreamStudio, Design.ai, Let's Enhance, etc. Excellent communication and collaboration skills. Ability to work in a fast-paced environment and adapt to evolving project requirements. Up-to-date with industry trends and design best practices. Why Join Expanse Digital? 1) Experience a recognized startup legacy, ranking among the top 100 startups in India. 2) Embrace a high-ownership environment where micromanagement is nonexistent. 3) Align with our work philosophy wherein both Millennials & Gen-Z coexist, valuing passion and flexibility alongside a rock-solid long-term vision. 4) Thrive in an innovative culture, where creativity reigns, and redundant tasks are actively challenged. 5) Embrace your entrepreneurial spirit with learning opportunities available to you apart from your assigned job-role. If you are passionate about leveraging both traditional and AI design tools to create visually stunning graphics and want to be part of a startup legacy, we encourage you to apply. Join Expanse Digital and be a key player in shaping the visual identity of our clients' success.
As a PPC/SEM Specialist at Expanse Digital, you will be responsible for managing and optimizing Google Ads campaigns to drive conversions and maximize ROI for our clients. Your expertise in search, shopping, and YouTube ads will play a crucial role in helping our clients achieve their business goals. In this role, you will be involved in planning, launching, and optimizing Google Ads campaigns across various platforms. Conducting keyword research, competitor analysis, and audience segmentation will be key to ensuring campaign effectiveness. You will continuously test ad creatives, landing pages, and bidding strategies to improve metrics such as CTR, CPC, and ROAS. Monitoring and analyzing campaign performance metrics using tools like Google Analytics and Google Ads reports will be part of your routine. By identifying trends and insights, you will refine targeting strategies and improve conversions. Managing budget allocation and bid strategies will also be essential to ensure efficient ad spend. Crafting compelling ad copies, extensions, and call-to-actions to boost engagement will be an integral part of your responsibilities. Collaborating with designers to enhance display and video ad creatives will help in creating impactful campaigns. You will work closely with account managers and marketing strategists to align campaigns with business objectives. Staying updated with the latest Google Ads trends, automation tools, and algorithm updates will be crucial to staying ahead in the digital advertising space. To excel in this role, you should have 1-3 years of hands-on experience managing Google Ads campaigns. A strong understanding of Google Ads bidding strategies, Quality Score, and audience targeting is necessary. Proficiency in Google Analytics, Google Tag Manager, and conversion tracking is also required. You should be able to analyze data, extract insights, and implement optimization strategies effectively. Basic knowledge of A/B testing, remarketing, and landing page optimization will be beneficial. Experience in performance marketing for D2C brands or e-commerce is a plus. Joining Expanse Digital will offer you the opportunity to be part of a top 100 startup in India, recognized for innovation and excellence. You will play a crucial role in scaling performance marketing campaigns for global brands in a growth-oriented culture. Working in a team that values creativity, experimentation, and analytics will allow you to thrive in a high-ownership, low-micromanagement work environment.,
Key Responsibilities Develop and lead robust performance marketing strategies for D2C and other clients across platforms like Meta, Google, Snapchat, and TikTok. Manage a minimum monthly budget of $20k USD or Rs. 15 lakhs INR across multiple platforms. Oversee end-to-end client management, from communication to report presentation and action plan formulation. Maintain open channels of communication with clients, ensuring satisfaction and promptly addressing concerns. Stay updated with the latest industry trends and explore new advertising opportunities. Collaborate with internal/client’s creative teams to craft compelling ads. Review and provide constructive feedback to enhance marketing and creative strategies. Assist the team with client account audits, pitch deck creation, and media planning. What You’ll Need 0-1 years of experience in running ads, preferably in the e-commerce niche. Demonstrated expertise in the D2C industry, particularly with Meta and Google Ads. Proven track record of managing ad spends exceeding $20K USD per month. Exceptional communication and presentation skills. Strong analytical and problem-solving abilities. Ability to thrive in a fast-paced, deadline-driven environment. Why Join Expanse Digital? Experience a recognized startup legacy, ranking among the top 100 startups in India. Embrace a high-ownership environment where micromanagement is nonexistent. Align with our work philosophy, which is about valuing passion and flexibility alongside a rock-solid long-term vision. Thrive in an innovative culture, where creativity reigns, and redundant tasks are actively challenged. Embrace your entrepreneurial spirit with learning opportunities available to you apart from your assigned job role. About Company At Expanse Digital, we are on a mission to forge a lasting positive imprint in the world and in the lives of our clients and team members. As a pioneering performance marketing agency, we are the catalysts helping clients escalate their business scales, boasting a track record of generating over $17.5 million so far. We believe in a symbiotic relationship where your victory signifies our success. We are not just a workplace; in fact, a recognized startup legacy, proudly ranking among the top 100 startups by SutraHR in India. In our dynamic and high-ownership environment, micromanagement is simply not in our vocabulary. Led by a vibrant young leadership that embodies a work philosophy wherein both millennials and Gen Z collaborate towards a unified purpose. We value passion and flexibility without compromising our unwavering long-term vision. As relentless innovators, we despise redundancy, always seeking creative avenues to achieve our goals. About Company: At Expanse Digital, we work with healthy D2C e-commerce brands and help them scale up via performance-driven integrated marketing solutions. Having been in this field for more than 2 years now, we have worked with more than 100+ brands spanning countries like India, the US, UK, Canada, Australia, and countries from Southeast Asia as well. While also being an Official Shopify Partner Agency and a partner agency for 14+ other e-commerce enablers. We work on all aspects of the performance marketing side to ensure our clients get the most returns for every penny spent on marketing, ranging from paid social & search channels to content production, shooting, editing, and social media management - all with the same end goal in mind. Driving performance.