Company Description Everly White is an esoteric luxury brand that transforms homes into portals of love, peace, connection, and consciousness. Rooted in artistry and awareness, we create handcrafted décor and lifestyle objects that honor the unseen and invite people to live more intentionally. Our work lives at the intersection of design, emotion, and energy, igniting a revolution in how luxury is felt and experienced. Role Overview We’re looking for a Social Media Manager who can bring Everly White’s world to life online — someone who understands aesthetics, storytelling, and the rhythm of luxury communication. This role is for a creative soul who can balance data with intuition, strategy with art, and consistency with originality. You’ll handle day-to-day posting, engagement, and content planning, ensuring that every piece of communication feels as intentional and beautiful as the art we create. Key Responsibilities Content Management: Create reels, plan, schedule, and publish content across Instagram, Threads, and Facebook regularly Community Engagement: Respond to comments and DMs with empathy and brand-aligned tone, nurturing a community of conscious collectors. Strategy & Planning: Collaborate with the creative director to align content calendars with campaign goals, launches, and ongoing storytelling themes. Analytics: Track engagement metrics, growth, and performance to refine strategies and improve reach. Trend Research: Stay aware of social media trends, luxury brand communication, and neuro-marketing insights — and know when to follow or intentionally break the rules. Copywriting: Write captions that feel like conversations — soulful, intelligent, and subtly persuasive. Brand Consistency: Maintain visual and verbal harmony across all touchpoints to reflect Everly White’s aesthetic and voice. Requirements 1–2 years of experience in social media management, preferably with premium, luxury, or lifestyle brands. Strong understanding of Instagram’s algorithm, Reels strategy, and community engagement practices. Aesthetic eye and sensitivity to color, tone, and design. Excellent written and verbal communication skills. Basic understanding of analytics tools and social media scheduling platforms (Meta Suite, Later, Notion, etc.). Ability to work independently, think creatively, and adapt quickly to new ideas. Located in or willing to relocate to Guwahati. (role will be on-site/hybrid) Personality Fit Emotionally intelligent and creative. Proficiency in English language. Calm, detail-oriented, and deeply organized. Passionate about conscious living, design, and storytelling. Why Work With Us At Everly White, you’ll work in a space that values beauty, mindfulness, and creativity equally. You won’t just “manage content”, you’ll shape a movement in conscious luxury. We offer a serene yet stimulating environment that encourages experimentation, self-growth, and meaningful impact. To Apply Follow @everlywhitestudios on instagram and understand the aesthetic requirements throughout the brand page Send your résumé, portfolio/Instagram handle, with a short note on why and ho w do you resonate with Everly White’s philosophy to everly whiteshop@gmail.com. The a bove two steps are mandatory and your profile will not be selected until completion
Job Title: Instagram Reel Creator Location: Guwahati, Assam (Full-time, On-site) Experience: 0-1 year Industry: Luxury Lifestyle & Design About Everly White Everly White is a creative arts studio rooted in artistry and awareness. We create handcrafted décor and lifestyle objects that honor the unseen and invite people to live more intentionally. Our work lives at the intersection of design, emotion, and energy, igniting a revolution in how luxury is felt and experienced. We’re expanding our creative family and looking for a Reel Creator who can visually translate our essence ie. minimal, mystical, and meaningful into compelling short-form video stories for social media. Role Overview You’ll be responsible for conceptualizing, shooting, and editing Reels/carousals/posts that bring Everly White’s products, philosophy, and stories to life. This is not just about trending content — it’s about creating emotion. We want someone who feels rhythm, aesthetics, and narrative intuitively. You’ll handle day-to-day posting, engagement, and content planning, ensuring that every piece of communication feels as intentional and beautiful as the art we create. Key Responsibilities Concept Creation: Brainstorm and develop ideas for Reels that align with Everly White’s tone — poetic, elegant, and soulful. Shooting: Capture product visuals, ambient shots, and lifestyle moments in a way that evokes emotion and atmosphere. Editing: Knowledge of color grading and dit Reels using tools like Insta Edits, VN editor etc. with attention to pacing, tone, and music synchronization. Storytelling: Weave narrative and visual emotion into short-form videos that hold attention within the first 3 seconds. Trend Adaptation: Understand evolving Instagram trends and reinterpret them through a luxury-conscious lens. Collaboration: Work closely with the Social Media Manager and Creative Director to ensure all Reels align with brand campaigns and aesthetics. Consistency: Maintain a cohesive look and feel — white tones, soft textures, slow pacing, and intentionality across visuals. Requirements 0-1 years of experience creating Reels or short-form video content (brand, agency, or independent creator). Proficient in mobile or DSLR videography and video editing apps. Strong sense of visual aesthetics, composition, and lighting. Understanding of Instagram’s algorithm and what drives engagement. Ability to tell stories with emotion — beyond trends or effects. Comfortable working independently on creative direction and shoot execution. Located in or willing to relocate to Guwahati . (mandatory) Personality Fit You’re visually sensitive, emotionally intelligent, and creatively curious. You see content not as “marketing” but as an art form. You find meaning in romaticism and beauty in minimalism. You have a natural feel for rhythm, aesthetics, and subtle storytelling. Why Work With Us At Everly White, you won’t just create content — you’ll help shape a visual language that transcends trends. You’ll be part of a brand that values consciousness as much as craft, and beauty as much as meaning. To Apply Follow @everlywhitestudios on instagram and understand the aesthetic requirements throughout the brand page Send your résumé, portfolio and/or Instagram handle, with a short note on why and how do you resonate with Everly White’s philosophy to everlywhiteshop@gmail.com. The above two steps are mandatory and your profile will not be selected until completion
As an Instagram Reel Creator at Everly White, you will play a crucial role in visually translating the essence of the brand into compelling short-form video stories for social media. Your work will revolve around conceptualizing, shooting, and editing Reels that bring Everly White's products, philosophy, and stories to life. Your creativity will be key in ensuring that every piece of communication resonates with the intentional and beautiful art created by the brand. **Key Responsibilities:** - **Concept Creation:** Brainstorm and develop ideas for Reels that align with Everly White's tone - poetic, elegant, and soulful. - **Shooting:** Capture product visuals, ambient shots, and lifestyle moments to evoke emotion and atmosphere. - **Editing:** Utilize tools like Insta Edits, VN editor, etc. for color grading and editing Reels with attention to pacing, tone, and music synchronization. - **Storytelling:** Weave narrative and visual emotion into short-form videos that captivate attention within the first 3 seconds. - **Trend Adaptation:** Understand Instagram trends and reinterpret them through a luxury-conscious lens. - **Collaboration:** Work closely with the Social Media Manager and Creative Director to ensure alignment with brand campaigns and aesthetics. - **Consistency:** Maintain a cohesive look and feel across visuals with white tones, soft textures, slow pacing, and intentionality. **Requirements:** - 0-1 years of experience creating Reels or short-form video content. - Proficiency in mobile or DSLR videography and video editing apps. - Strong sense of visual aesthetics, composition, and lighting. - Understanding of Instagram's algorithm and engagement drivers. - Ability to convey stories with emotion beyond trends or effects. - Comfortable working independently on creative direction and shoot execution. - Located in or willing to relocate to Guwahati. **Personality Fit:** - Visually sensitive, emotionally intelligent, and creatively curious. - Sees content as an art form rather than just marketing. - Finds meaning in romanticism and beauty in minimalism. - Natural feel for rhythm, aesthetics, and subtle storytelling. At Everly White, you'll contribute to shaping a visual language that goes beyond trends, emphasizing consciousness and craft, beauty, and meaning. To apply: - Follow @everlywhitestudios on Instagram and familiarize yourself with the brand's aesthetic. - Send your resume, portfolio, and/or Instagram handle, along with a note on how you resonate with Everly White's philosophy to everlywhiteshop@gmail.com. Your profile will not be selected until both steps are completed. As an Instagram Reel Creator at Everly White, you will play a crucial role in visually translating the essence of the brand into compelling short-form video stories for social media. Your work will revolve around conceptualizing, shooting, and editing Reels that bring Everly White's products, philosophy, and stories to life. Your creativity will be key in ensuring that every piece of communication resonates with the intentional and beautiful art created by the brand. **Key Responsibilities:** - **Concept Creation:** Brainstorm and develop ideas for Reels that align with Everly White's tone - poetic, elegant, and soulful. - **Shooting:** Capture product visuals, ambient shots, and lifestyle moments to evoke emotion and atmosphere. - **Editing:** Utilize tools like Insta Edits, VN editor, etc. for color grading and editing Reels with attention to pacing, tone, and music synchronization. - **Storytelling:** Weave narrative and visual emotion into short-form videos that captivate attention within the first 3 seconds. - **Trend Adaptation:** Understand Instagram trends and reinterpret them through a luxury-conscious lens. - **Collaboration:** Work closely with the Social Media Manager and Creative Director to ensure alignment with brand campaigns and aesthetics. - **Consistency:** Maintain a cohesive look and feel across visuals with white tones, soft textures, slow pacing, and intentionality. **Requirements:** - 0-1 years of experience creating Reels or short-form video content. - Proficiency in mobile or DSLR videography and video editing apps. - Strong sense of visual aesthetics, composition, and lighting. - Understanding of Instagram's algorithm and engagement drivers. - Ability to convey stories with emotion beyond trends or effects. - Comfortable working independently on creative direction and shoot execution. - Located in or willing to relocate to Guwahati. **Personality Fit:** - Visually sensitive, emotionally intelligent, and creatively curious. - Sees content as an art form rather than just marketing. - Finds meaning in romanticism and beauty in minimalism. - Natural feel for rhythm, aesthetics, and subtle storytelling. At Everly White, you'll contribute to shaping a visual language that goes beyond trends, emphasizing consciousness and craft, beauty, and meaning. To apply: - Follow @everlywhitestudios on I