We’re an education consulting startup helping students take admissions into India’s top universities. Now we’re looking for a smart, creative, and result-driven marketer who can generate qualified leads , manage our social media presence , and design powerful creatives. Responsibilities : Performance Marketing (Meta Ads) Plan and execute Facebook/Instagram ad campaigns Keep Cost Per Lead (CPL) under ₹100 Generate 20–30 qualified leads per day Target cold, custom, and lookalike audiences Monitor, test, and optimize ads regularly Creative Designing Design compelling ad creatives (images & videos) using Canva / Photoshop / CapCut Create visually engaging content for both paid ads and organic social media posts Edit short videos for reels, stories, and YouTube Shorts Social Media Management Plan and post content consistently on: • Instagram • Facebook • LinkedIn • YouTube (Reels, Shorts, Informative Videos) Maintain a consistent brand tone and visual style Increase engagement and organic reach Monitor trends and apply them to our content Requirements: Minimum 1 year experience in running Meta Ads (Facebook/Instagram) Proven track record of generating qualified leads with low CPL Proficient in tools like Canva etc. Experience managing content calendars and scheduling posts Ability to create ad copies and captions in fluent Hindi & English Basic understanding of lead generation funnels (landing pages, forms, WhatsApp automation, etc.) Familiarity with performance analytics and reporting Show more Show less