OB DESCRIPTION – CREATIVE HEAD
Position: Creative Head
Department: Creative & Digital Marketing
Employment Type: Full-Time
Experience: 1–3 Years
Location: Bangalore
Industry: Digital Marketing / Advertising / Branding
Reporting To: Managing Director / Business Head
About the Role
We are looking for a highly creative, strategic, and result-oriented Creative Head to lead our creative team and drive the overall creative direction of our digital marketing campaigns.
The ideal candidate should have strong expertise in social media content, branding, campaign concepts, video content, creative strategy, and digital advertising. The candidate will be responsible for transforming client requirements into high-quality, engaging, and performance-driven creative content.
Key ResponsibilitiesCreative Strategy
- Develop and execute creative strategies for multiple clients and brands.
- Create innovative concepts for digital marketing campaigns, social media, advertisements, and branding.
- Develop creative ideas that improve brand visibility, engagement, leads, and conversions.
- Maintain consistency in brand identity, tone, design, and communication.
Content & Social Media
- Lead the creative development of Instagram Reels, posts, carousels, stories, YouTube content, Meta Ads, and other digital assets.
- Develop creative concepts, hooks, scripts, captions, campaign themes, and content calendars.
- Identify current social media trends and convert them into relevant content ideas.
- Create content that is both creative and performance-oriented.
Team Leadership
- Lead and manage graphic designers, video editors, content creators, copywriters, and other creative professionals.
- Allocate creative tasks and ensure timely delivery.
- Review and approve creative work before client submission.
- Conduct regular creative brainstorming and ideation sessions.
- Mentor team members and improve their creative capabilities.
Client & Campaign Management
- Understand client requirements, target audiences, objectives, and brand guidelines.
- Work closely with the Digital Marketing, Performance Marketing, and Account Management teams.
- Participate in client discussions and creative presentations when required.
- Develop creative concepts for lead-generation and awareness campaigns.
- Ensure creative output aligns with campaign KPIs and business objectives.
Quality Control
- Review all creative designs, videos, advertisements, and content before publishing.
- Ensure high standards of visual quality, grammar, messaging, and brand consistency.
- Ensure all deliverables are completed within deadlines.
Required Skills
- Strong creative thinking and conceptualization skills.
- Excellent understanding of social media platforms and digital marketing.
- Strong knowledge of Instagram, Facebook, YouTube, LinkedIn, and Meta Ads creatives.
- Good understanding of branding and visual communication.
- Knowledge of current social media trends and viral content formats.
- Strong communication and presentation skills.
- Team management and leadership skills.
- Ability to handle multiple brands and projects simultaneously.
- Ability to work under deadlines in a fast-paced environment.
Software / Tools
Candidates should have working knowledge of relevant creative tools such as:
- Adobe Photoshop
- Adobe Illustrator
- Adobe Premiere Pro
- After Effects
- Canva
- CapCut or similar video-editing tools
- AI creative/content tools
Qualifications
- Bachelor's degree in Graphic Design, Visual Communication, Advertising, Marketing, Media, or a related field.
- 1–3 years of relevant experience in a digital marketing agency, advertising agency, branding company, or similar environment.
- Portfolio showcasing previous creative campaigns, social media work, branding, videos, and advertisements is preferred.
Key Performance Indicators (KPIs)
- Creative quality and originality
- Social media engagement and growth
- Campaign creative performance
- Lead-generation creative performance
- Client satisfaction
- Timely delivery of creative projects
- Team productivity and performance
- Innovation and adoption of new trends
What We Expect
We are looking for someone who is not just a designer, but a creative leader and strategic thinker who understands how creativity can generate attention, engagement, leads, and business growth.
If you are passionate about creating powerful brands, developing winning campaign ideas, and leading a creative team, we would love to hear from you.
Pay: ₹30,000.00 - ₹66,000.00 per month
Benefits:
- Flexible schedule
- Paid sick time
Work Location: In person
