Copywriter Intern

Copywriter Intern

About SuperBottoms

At SuperBottoms, you get to learn from a dynamic team, not just write for another consumer brand.

SuperBottoms is India's first certified eco-friendly cloth diaper brand and the No. 1 choice voted by parents. From reusable cloth diapers, convenient langots to India's softest underwear, we create thoughtfully designed essentials that are innovative, sustainable, and affordable. Today, we're a ₹100+ crore D2C brand trusted by lakhs of parents across India. We aim to make parenting easier while caring for the planet.

Why SuperBottoms?

● Category Creators – Build something meaningful from the ground up.

● Community Driven – Learn how to create content for one of India's strongest parenting communities.

● Innovation Every Day – Work on campaigns, experiment with ideas, and see your work come to life.

● People First – Join a collaborative and supportive workplace where learning never stops.

● Planet First – Contribute to a brand that's making parenting more sustainable.

Leadership

● Pallavi Utagi – Founder & CEO

● Salil Utagi – Co-Founder & Finance Controller

The Role: Copywriter Intern

We're looking for a creative, curious, and enthusiastic Copywriter Intern to join our Brand & Marketing team.

If you enjoy writing, storytelling, social media, and coming up with fresh ideas, this internship is for you. You'll get the opportunity to work on live campaigns, learn from experienced marketers, and create content that reaches millions of parents across India.

Key Responsibilities

● Assist in writing engaging copy for social media posts, website, digital campaigns, and

performance ads.

● Create catchy captions, headlines, hooks, and short-form content, & assist with scripts

aligned with the SuperBottoms brand voice.

● Research social media trends, parenting conversations, and competitor content to

generate fresh ideas.

● Collaborate with the Brand, Design, Performance Marketing, and Content teams to

execute campaigns.

● Use AI tools to brainstorm ideas, improve copy, and speed up content creation.

● Incorporate feedback quickly and continuously improve content quality.

● Support content planning and campaign execution across multiple digital platforms.

Internship Duration

3 Months

Work Setup

● Hybrid Work Model

● Work from our Mumbai office for 2 days a week, with the remaining days working

remotely.

● Work closely with the Brand and Marketing teams while gaining hands-on experience on

live projects.

Qualifications

● Pursuing or recently completed a Bachelor's degree in Mass Media, Journalism, English,

Marketing, Communications, or a related field.

● Excellent written and verbal communication skills.

● Strong command of English grammar and storytelling.

● Passion for content creation, social media, and digital marketing.

● Familiarity with Instagram, Facebook, YouTube, and emerging content trends.

● Basic knowledge of AI tools like ChatGPT is an added advantage.

● Creative mindset with attention to detail.

● Eagerness to learn, take ownership, and work in a fast-paced startup environment.

What You'll Get

● Hands-on experience working on real campaigns for one of India's leading D2C brands.

● Mentorship from experienced Brand and Marketing professionals.

● Exposure to content strategy, performance marketing, branding, and social media.

● Opportunity to build a strong portfolio through live projects.

● A collaborative, innovative, and people-first work culture.

● Opportunity to be considered for a full-time role based on performance.

How to Apply

Share your resume at pooja.m@superbottoms.com with the subject line:

Application – Copywriter Intern

Shortlisted candidates will be invited to complete a brief copywriting assignment as part of the

selection process.

Pay: ₹11,000.00 per month

Work Location: Hybrid remote in Mumbai, Maharashtra