Copywriter (D2C/Wellness/SkinCare/Beauty Industry)

Job description:

The candidate should be creatively inclined and able to craft wonders with words. One should be able to write engaging, jaw-dropping copy that attracts immediate attention. Candidates with strong semi-technical copywriting/SEO skills, a good command of English grammar, and proven work experience will have an added advantage.

Responsibilities:

• Edit and proofread work to ensure high editorial standards are met across all content outputs
• Collaborate with creative, product, marketing, and legal to assess project needs and help with messaging
• Drive brand consistency across all company communications 
• Develop and implement brand guidelines
• Stay current on trends and competitors within the editorial sphere. Conduct keyword research to optimise existing content and uncover new opportunities
• Write and edit SEO-friendly content for website pages, blog posts, social media, and other digital platforms.
• Collaborate with the marketing team to develop content strategies that drive organic traffic and engagement

Requirements 

• Bachelor's degree in English, Journalism, Marketing, or Communications
• 1-3 years’ experience in content marketing or copywriting.
• Knowledge of Microsoft Office Applications
• Strong creative thinking skills and ability to think conceptually
• Comfortable working independently with a little direction under tight deadlines
• Excellent writing, editing, and proofreading skills with a diligent eye for detail, language, flow, and grammar
• Familiarity with keyword research tools and SEO analytics
• Up to date in the beauty industry

Pay: ₹40,000.00 - ₹50,000.00 per month

Application Question(s):

• Please provide a link to your portfolio or sample copies of your past work (blogs, landing pages, or social media copy).
• How many years of experience do you have with SEO keyword research and optimizing content for organic search?
• Do you have experience writing content or copywriting for D2C, beauty, skincare, or wellness brands?

Work Location: In person