We are seeking a dynamic and results-driven Digital Marketing Executive with strong expertise in SEO and working knowledge of Google AdWords (Google Ads) . The ideal candidate will be responsible for planning, implementing, and optimizing our digital marketing campaigns to increase brand visibility, drive quality traffic, and generate leads. Key Responsibilities: Develop and execute effective SEO strategies to improve website ranking, traffic, and user engagement. Conduct keyword research, competitor analysis, and backlink strategies to enhance organic growth. Monitor, analyze, and report on SEO performance metrics (Google Analytics, Search Console, etc.). Assist in planning and running Google Ads campaigns (Search, Display, Video) to maximize ROI. Optimize ad copy, landing pages, and campaign structures for better conversions. Stay updated with the latest SEO trends, algorithm changes, and paid ads best practices . Collaborate with the content and design team to ensure SEO-friendly website content and ad creatives.