Content Writer - Medical Tourism

Content Writer - Medical Tourism

About IndiCure Health Tours

IndiCure (www.indicure.com) is a leading medical tourism company dedicated to connecting international patients with world-class healthcare providers in India. We specialize in facilitating seamless, high-quality medical journeys, blending clinical excellence with personalized patient care. We are looking for a creative storyteller to help us bridge the gap between global patients and life-changing healthcare solutions.

Job Summary

We are seeking a Content Writer – Medical Tourism to create high-impact, empathetic, and authoritative content that resonates with a global audience. Your role is to research and produce engaging material for our website, blogs, social media, and newsletters, driving our digital footprint and establishing IndiCure as a trusted voice in the medical tourism industry.

The ideal candidate will combine healthcare insights with data-driven SEO /GEO/AEO strategies to generate leads and provide immense value to patients seeking medical travel options.

Key Responsibilities

• Specialized Research: Conduct deep-dive research into medical procedures, global healthcare trends, and patient testimonials using credible clinical sources and interviews.
• Strategic Copywriting: Draft compelling marketing copy and educational long-form content that promotes our surgical packages and healthcare services.
• Editorial Excellence: Edit and proofread all digital assets to ensure technical accuracy and a consistent brand voice.
• SEO Optimization: Perform keyword research and implement SEO best practices to improve organic visibility for medical tourism queries.
• Digital Engagement: Manage and promote content across social media channels and update website copy to reflect current medical advancements.
• Collaboration: Work closely with the medical and marketing teams to ensure all content meets regulatory and quality standards.

Required Skills & Qualifications

• Education: Graduate/Postgraduate in English, Journalism, Marketing, Healthcare or a related field.
• Experience: Proven track record as a Content Writer or Copywriter, ideally within the healthcare, wellness, or travel sectors.
• Technical Savvy: Strong understanding of SEO/GEO/AEO, email marketing, and web analytics.
• Communication: Exceptional command of the English language with the ability to simplify complex medical jargon for a lay audience.
• Efficiency: Ability to manage multiple projects and meet tight deadlines in a fast-paced environment.

Job Details

• Type: Full-time
• Location: Kharghar, Navi Mumbai

Job Type: Full-time

Experience:

• Creative writing: 1 year (Preferred)

Location:

• Kharghar, Navi Mumbai, Maharashtra (Preferred)

Work Location: In person