Content Marketing Strategist / Writer

THE MISSION

Builders don't read brochures. They read people who understand their world. At StrategicERP, you will be that voice: turning ERP, AI and construction-site complexity into content that makes developers, EPC heads and infra leaders say, "These people get us." You are a strategist when you plan and a craftsperson when you write.

WHAT YOU'LL OWN

■ Architect a B2B content engine that follows the buyer from first search to signed deal

■ Write blogs, case studies, whitepapers, e-books, product pages, email journeys, press notes and LinkedIn thought-leadership that people actually finish reading

■ Get under the skin of our clients' pain points (delayed projects, cost overruns, scattered data, leaky sales pipelines, compliance headaches) and map StrategicERP + ChanakyaAI solutions to each one, so every piece answers "why do I need this?"

■ Script webinars, demo videos and product explainers with our design and video team

■ Co-pilot with AI (ChatGPT, Claude, Gemini, Perplexity) for research and drafting, then bring the human edge: accuracy, nuance and brand voice

■ Build SEO topic clusters and write for AI answer engines (AEO / GEO), not just Google

■ Run the editorial calendar, guard the brand voice and repurpose every idea across channels

■ Ghost-write for leadership; turn client conversations into success stories

■ Read the numbers (traffic, engagement, MQLs) and double down on what works

WHAT YOU BRING

■ 5+ years in B2B / SaaS / ERP / tech content marketing, with a portfolio you are proud of

■ Genuine curiosity about clients: you listen to their pain points, understand their world and connect our solutions to what keeps them up at night

■ Exceptional English writing and editing; Hindi is a bonus

■ Solid SEO fundamentals: keyword research, on-page, content briefs

■ Hands-on with WordPress, GA4, Search Console, SEMrush / Ahrefs

■ A knack for simplifying technical ideas and learning new domains fast

■ Real estate, construction, ERP or CRM exposure preferred

■ Degree in Mass Comm, English, Journalism or Marketing

Pay: ₹60,000.00 - ₹80,000.00 per month

Work Location: In person