Role Description This is a full-time/hybrid on-site role for a Marketing Associate located in Gurugram. The Marketing Associate will be responsible for conducting market research, assisting in the development and execution of marketing campaigns, supporting sales activities, and managing projects. Day-to-day tasks include collaborating with the marketing team, analysing market trends, preparing reports, and ensuring effective communication of marketing strategies. You should be solid at: - Understanding what makes people click, convert, and stay - Knowing the basics of funnels, positioning, and audience behaviour - Navigating the Meta & Google Ads tool - Writing, communicating better, and shipping campaigns fast Your role will involve: - Assisting in the strategy and execution of outreach/performance campaigns - Helping plan and launch email, ad, or automation workflows - Working closely with our product and growth team to build, test, and scale - Experimenting with ideas across channels — content, ads, lead gen, automations - Staying sharp on marketing trends, tools, and emerging platforms Bonus points (but not mandatory) You’ve explored or are curious about tools like: - Tally.so, Zapier/Make, Airtable, Notion - Cal.com, Fellow, WhatsApp Campaign Tools - Automation flows, analytics dashboards, or anything low-code What we value: - Marketing fundamentals over fluff - Curiosity over degrees - Execution over talk - A love for experimenting, iterating, and optimising - Experience in Sales Company Description We’re not your average SaaS crew — we’re ripping up the rulebook and rewriting it with caffeine, code, and chaos. Codeword is a fast-moving marketing platform built for performance, outreach, and scale. Our flagship product, Macro, helps brands plan smarter campaigns, track sharper analytics, and automate engagement — all in one brutal, beautiful flow. "We move fast. Prototype Monday. Test Tuesday. Launch Thursday. Some call it chaos. We call it clarity." This isn’t a place for passengers. It’s for builders. Creators. People who want to leave fingerprints on the product, the culture, and the wins. If that sounds like your kind of noise — let’s go 🚀 Show more Show less