We are looking for a dynamic and creative Digital Marketing Expert (2 to 4 years of experience in SEO, AIO, and Social media marketing) to join our team and help elevate our brand presence across digital platforms. Key Responsibilities: 1. SEO Strategy and Implementation: - Develop and execute SEO and AIO strategies to improve organic search rankings and drive traffic to the website. - Conduct keyword research and analysis to identify content opportunities. - Optimize website content, including meta tags, headers, images, and on-page elements. - Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEMrush. - Stay up-to-date with the latest SEO trends and algorithm updates. 2. Social Media Management: - Create, curate, and schedule engaging content for various social media platforms (Facebook, Instagram, LinkedIn, etc.). - Design visually appealing social media posts and stories using Canva, Adobe suite, or similar tools. - Develop and implement social media strategies to grow followers, increase engagement, and drive traffic to the website. - Monitor social media trends and adjust strategies as needed. 3. Content Creation: - Develop compelling blog posts, articles, and other content to support SEO and social media strategies. - Collaborate with the design team to produce multimedia content, such as videos and infographics. 4. Analytics and Reporting: - Prepare regular performance reports, providing insights and recommendations for improvement. - Analyze competitor activity and market trends to identify new opportunities. Required Skills and Qualifications: - SEO Expertise: - Proven experience in developing and implementing successful SEO strategies. - Proficiency with SEO tools such as Google Analytics 4, Google Search Console, SEMrush, Ahrefs, or similar. - Strong understanding of on-page and off-page SEO techniques. - Social Media Marketing: - Experience managing social media accounts and growing followers and engagement. - Familiarity with social media management tools like Hootsuite, Buffer, or Sprout Social. - Proficiency in Canva or other design tools to create social media graphics. - Content Creation: - Strong writing and editing skills, with the ability to create compelling and SEO-friendly content. - Experience in creating multimedia content is a plus. - Analytical Skills: - Ability to analyze data, interpret trends, and make data-driven decisions. - Experience with creating and presenting detailed performance reports. - Additional Requirements: - Excellent communication and interpersonal skills. - Ability to work independently and as part of a team. - Strong organizational skills with the ability to manage multiple projects simultaneously. - Creative and proactive approach to problem-solving. - Familiarity with AI tools, WordPress, Shopify, or other CMS platforms. Job Type: Full-time Pay: ₹20,000.00 - ₹30,000.00 per month Benefits: Flexible schedule Work from home Application Question(s): Current and Expected salary Education: Bachelor's (Preferred) Experience: Digital marketing: 2 years (Required) Language: English (Required) Work Location: Remote