Responsibilities: Developing App Store Optimization (ASO) strategies to ensure that all relevant apps appear at the top of the search results in all applicable App stores Lead the strategy and execution of mobile campaigns for our Apps, which are essential to increasing creator satisfaction and engagement Must be able to scale and generate profit through mobile app subscription sales and marketing Strategize proactive mobile campaigns by using a data-first approach Collaborate to optimize the performance of mobile campaigns Be the mobile apps subject matter expert for Scaling Apps Generate mobile app installs using organic strategies Optimizing conversion rates for app download pages by utilizing various content and visual tools Monitoring and tracking app store rankings using the latest analytic tracking tools Understanding of Developer Console and App-related metrics Performing keyword research in multiple languages Develop digital media strategies with business goals aligned with the company's vision Create digital content, including websites, blogs, articles, animated explainer videos, etc Create and monitor Google Ads marketing campaigns and coordinate with the graphics team to develop engaging display ads Improve customer engagement using various marketing strategies Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs) Identifies trends and insights and optimizes spend and performance based on the insights Brainstorms new and creative growth strategies through digital marketing Collaborating with the marketing manager, internal teams, clients, and partners on marketing strategy Helping identify marketing trends and key opportunities for innovation Must possess data-driven with strong problem-solving and analytical skills Minimum Knowledge Skills and Abilities: 3-5 years of experience in Mobile App Marketing Bachelor's Degree in Marketing, Business, or a similar field Project management skills, including the ability to synthesize data to see the big picture while keen on details Knowledge of the mobile marketing landscape Extensive experience working with cross-functional teams Ability to multitask with strong organizational skills and ability to work efficiently in a fast-paced environment Preferred Qualifications: Experience with ASO - Must SQL experience is a plus Understanding of the Creator Economy and Ecosystem, especially YouTube's role within it Experience in strategizing proactive campaigns as well as optimizing current campaign performance Great organization skills International/multicultural experience is a strong plus. Experience working directly with marketing platforms (recommendation engines, paid media, email, notifications) Strong written and oral communication skills Ability and willingness to flex between strategy and execution. Willing to move mountains to get things done Proven knowledge of mobile platforms and technologies An excellent understanding of the different App stores and their processes Administration or sales and marketing assistant experience Ability to work effectively within a team and independently Multi-tasker with good time management skills
Job description: Job Title: Accountant Location: Remote Employment Type: Full-Time Experience Required: 2–5 Years Shift timing: USA Time Zone (5:30pm to 2:30am EST) About the Role We are seeking a detail-oriented Accountant with strong skills in Accounts Receivable (AR), Accounts Payable (AP), bookkeeping, and accounting principles. Proficiency in QuickBooks and Zoho Books/Finance Suite is essential. Key Responsibilities Manage AR & AP processes, invoicing, collections, and vendor payments. Handle bookkeeping, reconciliations, and financial reporting. Maintain accurate financial records in QuickBooks and Zoho. Prepare monthly/annual statements and support audits. Ensure compliance with accounting standards and regulations. Requirements Bachelor’s in Accounting/Finance. 2+ years of accounting/bookkeeping experience. Strong knowledge of AR, AP, and accounting principles. Proficiency in QuickBooks, Zoho, and MS Excel. Excellent attention to detail, problem-solving, and communication skills. Preferred Skills Knowledge of tax filings, payroll, and audits. Job Types: Full-time, Permanent Benefits: Work from home