We are a growing software development company focused on delivering web, mobile, and AI solutions to international clients. Our mission is to help businesses scale with innovative and cost-effective technology. We are now looking for a results-driven Digital Marketing Manager to build our online presence and generate qualified leads. Key Responsibilities: Social Media Management Develop and manage content calendars for platforms like LinkedIn, Instagram, Facebook, Twitter, and YouTube Design and execute paid and organic campaigns Create engaging graphics, videos, and written content with the help of internal/external creatives Lead Generation & Funnel Building Run performance marketing campaigns (Google Ads, Facebook Ads, LinkedIn Ads) Set up and optimize lead magnets, landing pages, and conversion funnels Track and optimize ROI using analytics tools (Google Analytics, Meta Ads Manager, etc.) SEO & Content Strategy Manage on-page and off-page SEO for company website and blogs Conduct keyword research and competitor analysis Plan and publish case studies, client success stories, and technical blogs Email & CRM Marketing Set up email marketing campaigns using tools like Mailchimp, HubSpot, etc. Build and manage a CRM list and drip campaigns to nurture leads Brand Creation Maintain online profiles and execute strategies to grow and position the company brand. Collaborate with HR for employer branding on LinkedIn and career platforms
Lead generation via cold calling, LinkedIn outreach, email marketing, and online bidding Client acquisition for software projects, IT services, and SaaS products Meeting monthly & quarterly sales targets Preparing proposals, quotations, and presentations for clients Managing client relationships for repeat business Market research to identify potential business opportunities