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Assistant Manager / Sr. Executive - Marketing (Knitted Fabrics)

Loyal Textiles Mills pvt ltd

3 - 10 years

3 - 6 Lacs

Chennai

Posted:10 hours ago

Job Description

Role & responsibilities

Business Development & Customer Engagement

  • Develop and nurture relationships with garment exporters, apparel manufacturers, brands, buying houses, sourcing offices, and fabric sourcing professionals.
  • Understand customer requirements and recommend suitable knitted fabric solutions aligned with their end-use applications.
  • Identify new business opportunities and support the conversion of enquiries into long-term customer partnerships.
  • Participate in commercial discussions, proposal preparation, and negotiations while ensuring alignment with company objectives.
  • Support achievement of business growth plans through proactive account management and customer engagement.

Market & Customer Development

  • Maintain regular interactions with customers across key textile and apparel hubs such as Tiruppur, Chennai, Bengaluru, Hyderabad, and NCR.
  • Monitor market developments, customer preferences, fashion trends, sustainability initiatives, and competitor activities.
  • Identify opportunities to expand Loyal's presence within existing customer accounts and new market segments.
  • Gather and share actionable market intelligence to support business planning and product development.

Product Development & Cross-Functional Coordination

  • Collaborate with Knitting, Processing, PPC, Quality, Product Development, and Commercial teams to support customer requirements.
  • Coordinate sample development, fabric trials, testing, approvals, and commercialization activities.
  • Act as a bridge between customers and internal teams to ensure timely communication and effective execution.
  • Support the introduction and commercialization of innovative and sustainable fabric solutions.

Account & Commercial Management

  • Track enquiries, development projects, order status, and customer feedback.
  • Support preparation of business forecasts, sales reports, and account review presentations.
  • Work closely with finance and commercial teams to ensure healthy receivable management and customer account discipline.
  • Contribute towards achieving business objectives related to sales, profitability, and customer satisfaction.

Preferred candidate profile

  • Graduate / Diploma in Textile Technology, Textile Engineering, Fashion Technology, Apparel Management, or a related discipline.
  • 3-10 years of experience in knitted fabric marketing, merchandising, sourcing, business development, or customer relationship management.
  • Good understanding of knitted fabric manufacturing, dyeing, processing, garment applications, and textile supply chains.
  • Exposure to working with garment exporters, brands, buying houses, or fabric sourcing organizations is preferred.
  • Strong interpersonal, communication, presentation, and relationship management skills.
  • Ability to coordinate effectively across customers and cross-functional teams.
  • Commercial awareness with a customer-centric approach.
  • Willingness to travel regularly to meet customers and support business development activities.

The role will be evaluated based on:

  • Growth in knitted fabric business from existing and new customers.
  • Development of sustainable customer relationships and repeat business.
  • Successful conversion of development projects into commercial orders.
  • Contribution towards fabric innovation and market expansion initiatives.
  • Achievement of sales, margin, and collection objectives.
  • Quality of customer engagement and market intelligence inputs.
  • Effective coordination and execution support across internal teams.

Within the first 12 months, the individual will be expected to:

  • Establish strong working relationships with key customers across major apparel hubs.
  • Develop a healthy and sustainable pipeline of business opportunities.
  • Successfully commercialize multiple fabric developments.
  • Contribute meaningfully to revenue growth and customer diversification.
  • Enhance Loyal Textile Mills' positioning as a dependable and preferred knitted fabric supplier.
  • Build credibility both internally and externally as a trusted textile solutions partner.

Pay: ₹33,000.00 - ₹50,000.00 per month

Work Location: In person

Skills Required

Marketing Business Development Customer Engagement Sourcing NEW Business Proposal Preparation Account Management Customer Development Market Intelligence Business Planning Product Development Cross Functional Coordination

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Job Type

Full Time

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Loyal Textiles Mills pvt ltd

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