Assistant Manager – Retail/mall Marketing

Job Title: Assistant Manager / Deputy Manager – Mall Marketing

Industry: Shopping Mall / Retail
Department: Marketing
Experience: 3–5 Years
Location: metro mall kalyan
Designation: Assistant Manager / Deputy Manager – Mall Marketing

Job Overview

We are looking for a creative and result-oriented Mall Marketing professional to drive 360° integrated marketing activities for a shopping mall. The candidate should have hands-on experience in retail/mall marketing, digital campaigns, social media, events, brand partnerships and on-ground activations.

The role involves managing marketing campaigns and customer engagement initiatives to increase mall footfall, brand visibility and customer experience.

Key Responsibilities

• Plan and execute monthly, seasonal and festive marketing campaigns.
• Manage 360° marketing activities across digital, social media, events, OOH and in-mall branding.
• Conceptualise and execute events, promotions and on-ground activations.
• Coordinate with creative, digital and event agencies for campaigns and content.
• Manage social media campaigns, reels, influencer marketing and contests.
• Develop partnerships with retail brands, F&B outlets, schools, colleges and local communities.
• Coordinate store launches, retailer promotions and mall-level marketing initiatives.
• Handle vendor coordination, marketing budgets and campaign execution.
• Track mall footfall, event participation, campaign performance and marketing spends.
• Prepare monthly marketing reports and performance analysis.

Mandatory Skills & Requirements

• 3–5 years of experience in Mall Marketing / Retail Marketing.
• Hands-on experience in 360° integrated marketing campaigns.
• Strong experience in events, activations and on-ground marketing.
• Good understanding of digital marketing, social media and content marketing.
• Experience in agency, vendor and stakeholder management.
• Knowledge of marketing budgets, campaign reporting and analytics.
• Strong communication, coordination and execution skills.

Preferred Industry: Shopping Malls / Retail Industry.

Note: Candidates with only performance marketing or pure digital marketing experience will not be preferred.

Pay: Up to ₹700,000.00 per year

Application Question(s):

• Do you have 3–5 years of experience in Mall Marketing or Retail Marketing?
• Do you have hands-on experience in 360° integrated marketing campaigns?
• Do you have experience managing marketing budgets and campaign performance reports?
• Have you independently managed mall events, customer engagement activities and on-ground activations?
• Do you have experience handling social media, digital campaigns and content marketing?
• current ctc, expected ctc
• notice period/ last working day

Experience:

• reatil marketing: 3 years (Required)

Location:

• Kalyan-Dombivli, Maharashtra (Required)

Work Location: In person