Apricot Food

Key Responsibilities Drive sales and distribution for General Trade and Wholesale channels across Rajasthan. Develop and implement strategies to achieve revenue, volume, and market share targets. Build, lead, and motivate a high-performing sales team (ASMs, SOs, Distributors). Identify and appoint new distributors and strengthen the existing distribution network. Ensure effective trade execution, channel partner engagement, and secondary sales growth. Monitor competitor activities and market trends; recommend proactive strategies. Ensure adherence to company policies, pricing, schemes, and trade promotions. Build strong relationships with key trade partners and wholesalers across the region. Regularly review team performance through MIS, sales analytics, and market visits. Key Requirements Education: MBA/PGDM (mandatory). Experience: Minimum 10 years of relevant experience in FMCG Sales with exposure to General Trade and Wholesale . Proven experience in managing entire Rajasthan region is essential. Strong distributor management and team leadership skills. Excellent negotiation, analytical, and problem-solving abilities. Ability to travel extensively across the assigned region.