We are seeking a results-driven Performance Marketing Executive to join our SEO team. The ideal candidate will be responsible for planning, implementing, and optimizing data-driven marketing strategies to enhance organic visibility, traffic, and conversions. You will collaborate closely with cross-functional teams to ensure all SEO and performance marketing efforts align with the companys overall growth objectives. Key Responsibilities: 1.Develop and execute SEO-focused performance marketing campaigns to increase organic reach and website performance. 2. Conduct comprehensive keyword research, competitor analysis, and audience segmentation to identify growth opportunities. 3. Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEMrush/ Ahrefs . 4. Optimize on-page and off-page SEO elements, including content, meta tags, backlinks, and technical SEO. 5. Collaborate with content and creative teams to ensure SEO best practices are implemented across all digital assets. 6. Track, measure, and report on key performance metrics (traffic, rankings, conversions, ROI). 7. Stay updated with the latest SEO trends, algorithm changes, and performance marketing techniques. 8. Support paid performance initiatives (PPC, remarketing) when required to ensure synergy between organic and paid strategies.
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