Roles and Responsibilities Develop and implement social media marketing strategies across multiple platforms (Facebook, Instagram, Twitter) to increase brand awareness and engagement. Create high-quality visual content using Canva, graphic designing skills, and video editing software to showcase products/services. Manage influencer relationships through Influencer Marketing campaigns on LinkedIn & YouTube channels. Monitor analytics reports to track performance metrics and adjust strategies accordingly. Collaborate with cross-functional teams to ensure consistency in brand messaging across all digital channels.