Affiliate Manager - CPL

We are looking for an enthusiastic Affiliate Executive with at least 1 year of experience handling international CPL (Cost-Per-Lead) campaigns. You’ll be responsible for onboarding new affiliate partners, optimizing lead-based campaigns, and ensuring high-quality lead generation at scale across multiple geographies.

Key Responsibilities

• Identify, recruit, and onboard new affiliates focused on CPL lead-gen campaigns in international markets (US, UK, EU, LATAM, SEA, etc.).
• Maintain strong relationships with existing affiliates and continuously engage them to increase lead volume and campaign quality.
• Set up, monitor, and optimize CPL campaigns to meet KPIs like lead volume, lead quality, approval rate, and ROI.
• Use affiliate tracking platforms (e.g., HasOffers, Affise, Everflow) to manage campaigns.
• Ensure tracking is set up correctly, troubleshoot issues, and provide regular performance reports.
• Monitor traffic sources to ensure affiliates are following compliance guidelines.
• Handle fraud checks, sub-source analysis, and invalid lead disputes.
• Work closely with sales, operations, and tech teams to align lead generation efforts with client requirements.
Stay updated on industry trends, competitor activities, and regional performance nuances to improve affiliate strategies.

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Requirements

• Minimum 1 year of experience in affiliate marketing, specifically managing international CPL campaigns.
• Familiarity with affiliate networks and tracking platforms (HasOffers, Affise, etc.).
• Strong understanding of lead-gen metrics: approval rate, CR, eCPL, etc.
• Analytical mindset with proficiency in Excel, Google Sheets, and basic reporting tools.
• Excellent communication and negotiation skills.
• Ability to manage multiple campaigns and partners simultaneously.
• Proactive, detail-oriented, and result-driven.