About The White Willow The White Willow is India’s leading comfort innovation brand with a deep commitment to sustainability, wellness, and personalized support. From eco-conscious pillows to ergonomic cushions, our products are crafted using advanced German technology in collaboration with BASF. We're on a mission to deliver “Comfort in Every Moment”—and we're looking for someone who can bring this experience to every customer touchpoint. Role Overview As a Customer Experience Associate, you’ll be the first line of support and communication for our valued customers. You will manage conversations across Shopify, Amazon (India & USA), WhatsApp, and more, ensuring every customer feels heard, supported, and cared for. Key Responsibilities Respond to customer inquiries across Shopify, Amazon, WhatsApp, and Email within defined SLAs. Make outbound calls to confirm orders for customized products (mattresses, toppers, covers). Manage abandoned cart call SOPs and follow-up protocols. Handle returns, exchanges, and feedback loops with empathy and accuracy. Coordinate with warehouse and logistics for prompt issue resolution. Maintain daily trackers, logs, and feedback reports in Google Sheets or Asana. Share actionable insights with the marketing and product teams. Skills & Qualifications 1–3 years of experience in CRM/Customer Support roles. Excellent written and verbal communication in English (Hindi preferred). Experience with Shopify, Amazon Seller Central, and WhatsApp Business tools. Proficient in Excel/Google Sheets and task trackers like Asana. Strong problem-solving attitude and ability to multitask. You’ll Thrive Here If You Are: A people person who loves solving problems. Empathetic, organized, and process-driven. Curious to learn about products and customer behavior. Passionate about creating delightful brand experiences. What We Offer A values-driven, collaborative workplace. Ownership of customer experience across channels. Competitive salary and performance-based incentives. Employee discounts across all TWW products. A chance to grow with a purpose-led D2C brand. Job Type: Full-time Pay: ₹180,000.00 - ₹600,000.00 per year Benefits: Cell phone reimbursement Health insurance Paid sick time Provident Fund Language: English (Required) Location: Akota, Vadodara, Gujarat (Preferred) Work Location: In person

About The White Willow The White Willow is India’s leading comfort innovation brand with a deep commitment to sustainability, wellness, and personalized support. From eco-conscious pillows to ergonomic cushions, our products are crafted using advanced German technology in collaboration with BASF. We're on a mission to deliver “Comfort in Every Moment”—and we're looking for someone who can bring this experience to every customer touchpoint. Role Overview As a Customer Experience Associate, you’ll be the first line of support and communication for our valued customers. You will manage conversations across Shopify, Amazon (India & USA), WhatsApp, and more, ensuring every customer feels heard, supported, and cared for. Key Responsibilities Respond to customer inquiries across Shopify, Amazon, WhatsApp, and Email within defined SLAs. Make outbound calls to confirm orders for customized products (mattresses, toppers, covers). Manage abandoned cart call SOPs and follow-up protocols. Handle returns, exchanges, and feedback loops with empathy and accuracy. Coordinate with warehouse and logistics for prompt issue resolution. Maintain daily trackers, logs, and feedback reports in Google Sheets or Asana. Share actionable insights with the marketing and product teams. Skills & Qualifications 1–3 years of experience in CRM/Customer Support roles. Excellent written and verbal communication in English (Hindi preferred). Experience with Shopify, Amazon Seller Central, and WhatsApp Business tools. Proficient in Excel/Google Sheets and task trackers like Asana. Strong problem-solving attitude and ability to multitask. You’ll Thrive Here If You Are: A people person who loves solving problems. Empathetic, organized, and process-driven. Curious to learn about products and customer behavior. Passionate about creating delightful brand experiences. What We Offer A values-driven, collaborative workplace. Ownership of customer experience across channels. Competitive salary and performance-based incentives. Employee discounts across all TWW products. A chance to grow with a purpose-led D2C brand. Job Type: Full-time Pay: ₹180,000.00 - ₹600,000.00 per year Benefits: Cell phone reimbursement Health insurance Paid sick time Provident Fund Language: English (Required) Location: Akota, Vadodara, Gujarat (Preferred) Work Location: In person

About The White Willow The White Willow is India’s leading comfort innovation brand with a deep commitment to sustainability, wellness, and personalized support. From eco-conscious pillows to ergonomic cushions, our products are crafted using advanced German technology in collaboration with BASF. We're on a mission to deliver “Comfort in Every Moment”—and we're looking for someone who can bring this experience to every customer touchpoint. Role Overview As a Customer Experience Associate, you’ll be the first line of support and communication for our valued customers. You will manage conversations across Shopify, Amazon (India & USA), WhatsApp, and more, ensuring every customer feels heard, supported, and cared for. Key Responsibilities Respond to customer inquiries across Shopify, Amazon, WhatsApp, and Email within defined SLAs. Make outbound calls to confirm orders for customized products (mattresses, toppers, covers). Manage abandoned cart call SOPs and follow-up protocols. Handle returns, exchanges, and feedback loops with empathy and accuracy. Coordinate with warehouse and logistics for prompt issue resolution. Maintain daily trackers, logs, and feedback reports in Google Sheets or Asana. Share actionable insights with the marketing and product teams. Skills & Qualifications 1–3 years of experience in CRM/Customer Support roles. Excellent written and verbal communication in English (Hindi preferred). Experience with Shopify, Amazon Seller Central, and WhatsApp Business tools. Proficient in Excel/Google Sheets and task trackers like Asana. Strong problem-solving attitude and ability to multitask. You’ll Thrive Here If You Are: A people person who loves solving problems. Empathetic, organized, and process-driven. Curious to learn about products and customer behavior. Passionate about creating delightful brand experiences. What We Offer A values-driven, collaborative workplace. Ownership of customer experience across channels. Competitive salary and performance-based incentives. Employee discounts across all TWW products. A chance to grow with a purpose-led D2C brand. Show more Show less

As a Content Creator & Strategy Specialist at The White Willow, you will be a key player in shaping the brand's narrative through data-driven insights and creative strategies. We are a bootstrapped D2C brand that prioritizes sustainability, innovation, and personalized comfort in every product we offer. Your role will involve analyzing content performance across various platforms, preparing reports using tools like Google Analytics and Meta, and visualizing trends to drive content decisions. You will also be responsible for conducting market research, developing content roadmaps aligned with business goals, and tracking campaign performance to optimize results. Collaboration will be key as you work closely with founders, marketing, and creative teams to identify new opportunities and translate product features into engaging content ideas. Strong storytelling and written communication skills are a must, along with a data-savvy mindset and an understanding of consumer behavior and content trends. A Bachelor's degree in Marketing, Business, Design, Mass Communication, or a related field is required, along with 2-4 years of experience in a similar role, preferably within D2C, lifestyle, or wellness brands. Proficiency in Excel/Sheets, Google Analytics, and Meta Ads Manager is essential, and familiarity with tools like Notion, Canva, Shopify, and Klaviyo is a bonus. In this role, you will have the opportunity to directly impact the brand's content and analytics strategies, with ownership to shape the narrative for a rapidly growing audience in India and the US. You will work in a collaborative, learning-focused team environment that values clarity, curiosity, and execution. The benefits of this full-time position include health insurance, Provident Fund, paid sick time, and cell phone reimbursement. If you are located in Vadodara, Gujarat, hold a Bachelor's degree, and meet the above requirements, we invite you to apply for this exciting opportunity to be part of our dynamic team at The White Willow.,