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Capgemini
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SFMC Developer

SFMC Developer

Capgemini

3 - 6 years

Kolkata Hyderabad Kanchipuram

Posted:1 week ago

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Job Description

Your Role

As an SFMC Developer, you will play a key role in designing, developing, and optimizing marketing automation solutions using Salesforce Marketing Cloud. You will collaborate with cross-functional teams to deliver personalized customer journeys, implement data-driven campaigns, and ensure seamless integration with other platforms.

Key Responsibilities

Develop and maintain
Marketing Cloud solutions, including Email Studio, Journey Builder, Automation Studio, and Mobile Studio.
Design and implement
dynamic and personalized email templates using AMPscript, HTML, and CSS.
Integrate
SFMC with external systems (e.g., Salesforce CRM, APIs, data extensions) for seamless data flow.
Build and optimize
customer journeys, automation workflows, and triggered campaigns.
Monitor, analyze, and report
on campaign performance, providing actionable insights for continuous improvement.
Ensure compliance
with data privacy regulations and best practices in email deliverability and marketing automation.

Top 5 Technical Skills

AMPscript & SSJS (Server-Side JavaScript):
Advanced scripting for dynamic content and automation in SFMC.
Salesforce Marketing Cloud Platform:
Deep expertise in Email Studio, Journey Builder, Automation Studio, and Contact Builder.
API Integration:
Experience with REST and SOAP APIs for integrating SFMC with external systems and data sources.
HTML, CSS, and Responsive Email Design:
Strong skills in building visually appealing and mobile-friendly email templates.
SQL & Data Management:
Proficient in writing SQL queries for data segmentation, audience targeting, and automation within SFMC.Location - Hyderabad,Kanchipuram,Kolkata,Mumbai,Navi Mumbai,Noida,Pune,Salem,Tiruchirapalli,Bengaluru,Bhubaneswar,Chennai,Coimbatore,Gandhinagar,Gurugram

Skills Required

css rest data management cloud solutions api integration templates cloud platform javascript sql marketing automation salesforce cloud marketing scripting automation apis data privacy html marketing cloud soap crm

Work Mode

Work from Office

Job Type

Full Time

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SFMC Developer

Experience & Salary

Job Description

Key Responsibilities

Develop and maintain

Design and implement

Integrate

Build and optimize

Monitor, analyze, and report

Ensure compliance

AMPscript & SSJS (Server-Side JavaScript):

Salesforce Marketing Cloud Platform:

API Integration:

HTML, CSS, and Responsive Email Design:

SQL & Data Management:

Skills Required

Work Mode

Job Type

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