Job
Description
Position: SEO Keyword Planner (On-Page & Off-Page) Location: Orchid Business Park, Gurgaon Employment Type: Full-Time We are seeking a results-driven SEO Specialist along with Keyword Planner & Researcher to enhance our digital presence by developing and implementing effective keyword strategies for both on-page and off-page SEO. The ideal candidate will have a strong understanding of SEO principles, keyword research tools, and content optimization strategies to drive organic traffic and improve search engine rankings. Key Responsibilities: On-Page SEO: Conduct in-depth keyword research to identify high-performing and relevant terms. Optimize website elements, including meta titles, meta descriptions, headers, and image alt tags using targeted keywords. Collaborate with content creators to develop SEO-friendly content , ensuring proper keyword density and placement. Monitor and analyze website performance metrics using tools like Google Analytics, Google Search Console, and others. Perform technical SEO audits to identify and resolve issues like broken links, duplicate content, and site speed. Off-Page SEO: Develop and execute backlink strategies to improve domain authority and search engine rankings. Research and build partnerships for guest blogging opportunities. Manage outreach campaigns for link-building , influencer collaborations, and content promotion. Monitor competitors’ backlink profiles and identify opportunities to outperform them. Track and report on the effectiveness of off-page strategies using SEO tools. Keyword Research: Perform thorough keyword research and analysis to identify high-ranking opportunities and relevant search terms. Analyze competitors' keyword strategies to identify gaps and opportunities. Develop a list of target keywords for various campaigns, content types, and SEO goals. Utilize tools like Google Keyword Planner, SEMrush, Ahrefs, Ubersuggest, and Moz for data-driven insights. Monitor and adapt keyword strategies based on trends, seasonality, and market changes. Requirements: Proven experience in keyword research and SEO strategy development. Proficiency with SEO tools like SEMRush, Ahrefs, Moz, Ubersuggest, and Google Keyword Planner . Strong analytical skills and knowledge of Google Analytics, Search Console, and similar tools . Understanding of both on-page and off-page SEO principles . Excellent communication and collaboration skills to work with content creators and developers. Basic knowledge of HTML, CSS , and website architecture is a plus. Preferred Qualifications: Bachelor’s degree in Marketing, Communications, or a related field . Certifications in SEO or Digital Marketing (e.g., Google Analytics, HubSpot). Experience in technical SEO and resolving website performance issues. What We Offer: Competitive salary and growth opportunities. Access to premium SEO tools and resources. A dynamic and collaborative work environment. Opportunity to work on exciting and impactful projects. Job Types: Full-time, Internship Contract length: 3 months Pay: ₹10,000.00 - ₹15,000.00 per month Benefits: Cell phone reimbursement Internet reimbursement Schedule: Day shift Supplemental Pay: Performance bonus Application Question(s): Do you have proficiency in using tools like SEMRush, Ahrefs, Moz, Google Keyword Planner, and Ubersuggest. Education: Bachelor's (Preferred) Experience: SEO: 1 year (Preferred) Work Location: In person
