Role & responsibilities: Strategic decision making across our global business. Marketing Strategy & Data Analytics Evaluate market trends, customer behaviour & competitive dynamics Support product launches, market segmentation & business planning intiatives. Develop & maintain market sizing using TAM, SAM and SOM models across business Preferred candidate profile Degree in Master , Business, Economics, Engineering Strong experience in market research, marketing analytics, Strategy development , Strategy execution Advance skills in Excel, Power BI , Tableau Experience in B2B environment or manufacturing industries is a plus Experience in marketing strategy is highly valued.