Role & Responsibilities Develop, implement, and manage digital marketing campaigns across multiple channels (Google Ads, social media, email, and web). Plan and execute SEO strategies to increase website traffic, improve ranking, and drive qualified leads. Conduct keyword research, competitor analysis, and on-page/off-page optimization. Manage and optimize content for websites, blogs, and social media platforms for better engagement and visibility. Track, analyze, and report performance metrics (Google Analytics, Search Console, etc.) to measure effectiveness and ROI. Coordinate with the content and design teams to create SEO-friendly creatives and landing pages. Stay updated with the latest SEO, SEM, and digital marketing trends, tools, and best practices. Manage online reputation and monitor brand mentions across digital channels. Preferred Candidate Profile Bachelors degree in Marketing, Communications, Business, or a related field. Proven experience (13 years) in digital marketing, SEO, or related roles. Strong understanding of Google Analytics, Google Ads, Search Console, and SEO tools (Ahrefs, SEMrush, etc.). Good knowledge of content marketing, social media strategies, and keyword optimization. Excellent written and verbal communication skills. Creative thinker with analytical problem-solving abilities. Ability to manage multiple projects and meet deadlines.