Job
Description
The Domestic Bulk Sales Manager for FMCG is responsible for managing and driving sales for bulk products within the local market. This role involves developing and executing sales strategies to achieve revenue targets, managing key customer accounts, negotiating bulk deals, and ensuring the effective distribution of products to large-scale buyers, such as wholesalers, distributors, and retail chains. The manager will play a key role in expanding market share and fostering long-term business relationships in the domestic FMCG sector. Key Responsibilities: 1. Sales Strategy Development: Develop and implement sales strategies focused on bulk sales of FMCG products within the domestic market. Identify key customer segments, including large retailers, wholesalers, distributors, and institutional buyers. Analyze market trends, customer needs, and competitor activities to tailor sales strategies and offerings. Set and monitor sales targets and KPIs to ensure the achievement of revenue and growth objectives. 2. Client Relationship Management: Build and maintain strong relationships with existing and potential bulk customers, including large-scale retailers, wholesale distributors, and institutional buyers. Act as the primary point of contact for key accounts, providing customer support and ensuring satisfaction with product delivery and service. Negotiate terms, contracts, and pricing with bulk customers, ensuring favorable terms for both the company and the client. Resolve any customer complaints or issues promptly and professionally, ensuring customer loyalty and long-term partnerships. 3. Sales Operations and Coordination: Oversee the order-to-delivery process for bulk sales, ensuring that orders are processed efficiently and products are delivered on time. Work closely with supply chain, logistics, and production teams to ensure inventory availability and timely delivery. Monitor stock levels and coordinate with the production and distribution teams to ensure continuous availability of products. Manage the product range and offer tailored solutions based on customer requirements and market demand. 4. Market Expansion and New Business Development: Identify and target new business opportunities in the domestic bulk sales market. Work on acquiring new customers by presenting product benefits, negotiating pricing, and expanding the brands reach within key sectors. Conduct regular market research to identify new trends, opportunities, and emerging customer needs. Attend industry events, trade shows, and networking opportunities to build relationships and explore potential business opportunities. 5. Pricing and Profitability Management: Develop and manage pricing strategies for bulk sales, ensuring competitive pricing while maintaining profitability. Monitor profit margins and suggest improvements or adjustments to pricing models based on market conditions and customer requirements. Provide regular reports on sales performance, revenue, and profitability to senior management. 6. Team Leadership and Collaboration: Lead and manage a sales team, providing guidance, training, and support to ensure performance targets are met. Foster a high-performance culture within the sales team, encouraging collaboration, accountability, and professional development. Collaborate with marketing and product teams to ensure that sales campaigns and promotions align with customer demands and product offerings. Work closely with finance and legal teams to ensure smooth contract negotiations and accurate invoicing. 7. Sales Reporting and Analysis: Monitor and analyze sales data, preparing regular reports and presentations on sales performance, market conditions, and customer feedback. Provide insights on customer behavior, product performance, and sales trends to inform business strategies and decision-making. Track competitor activities and adjust sales tactics accordingly to maintain market leadership. Education: Bachelors degree in Business Administration, Sales, Marketing, or a related field. A Masters degree or MBA is a plus. Experience: Minimum of 5 years of experience in sales, with at least 3 years in bulk sales within the FMCG industry. Skills: Proven track record of success in managing large-scale customer accounts and meeting sales targets. In-depth knowledge of the FMCG industry, distribution channels, and bulk sales operations. Strong negotiation, communication, and interpersonal skills. Excellent leadership abilities and experience managing a sales team. Proficient in Microsoft Office, CRM software, and sales analytics tools. Ability to work in a fast-paced environment, managing multiple priorities and deadlines. Additional Skills: Strong business acumen with a focus on customer satisfaction and profitability. Excellent presentation and public speaking skills. Ability to analyze sales data and derive actionable insights. Ability to build and nurture long-term business relationships. Working Conditions: Full-time position with occasional travel required to meet clients and attend industry events. Office-based role, with flexibility depending on company policies. Perks and Benefits: A competitive salary package aligned with your experience and performance. Access to continuous training and development programs to enhance your skill and knowledge. Opportunities to contribute to a growing and expanding company. Inclusion in a dynamic company culture that values creativity and enthusiasm. Career growth and development prospects. Potential for performance-based bonuses and incentives. Comprehensive health insurance and wellness programs.
