Company Description Butterfly Design Studio is a creative design agency founded with a passion for design and creativity. Located in Kolkata, we aim to bring more fun and imagination into the world through our work. About the Role: We’re looking for a firestarter with words. A disruptor with a pen. Someone who doesn’t just write — but launches ideas that land, shake up markets, and leave a lasting echo . If you dream in campaign hooks, thrive on tight deadlines, and believe a single line can spark a movement — welcome home. As our Marketing & Launching Content Writer , you’ll be the voice behind powerful product stories, launch campaigns, and marketing narratives that move hearts, minds — and sales charts. Key Responsibilities: Craft compelling content for product launches, go-to-market campaigns, landing pages, videos, ads, and social media. Lead the content ideation for new campaigns with a launch-first mindset — build pre-launch buzz, launch-day noise, and post-launch love. Work closely with brand, design, and performance teams to bring campaigns to life that aren’t just creative — they convert . Own the messaging playbook for launches, from positioning to punchlines. Turn briefs into brand stories and raw ideas into marketing gold . Stay ahead of trends and innovate constantly — your copy should feel like it dropped from the future. What You Bring: 3–6 years of creative content or copywriting experience (preferably in a marketing/branding agency or fast-paced startup). A portfolio of work that proves you can write killer campaign ideas and not just long-form blogs . Obsession with launches, positioning, and psychology-backed messaging. Command over storytelling, wordplay, and customer emotion mapping. Ability to switch between creative writing and conversion-focused copy — and make both feel irresistible. Comfortable working with cross-functional teams, tight timelines, and wild ideas. Qualifications Strong Writing and Communication skills Experience in Marketing and Press Releases Proficiency in Proofreading Excellent attention to detail Ability to work in a team environment Knowledge of design principles is a plus Bachelor's degree in English, Marketing, Communications, or related field Show more Show less