Job
Description
Position: Content Specialist Location: Satellite, Ahmedabad Salary Budget: 4.5 to 6.5 Lacs pa Key Responsibilities Content Strategy & Planning: Develop and execute a comprehensive content strategy aligned with Mettcover Global's marketing objectives, focusing on both B2B and B2C audiences. Content Creation: Produce high-quality, engaging content including website copy, product descriptions, blog posts, case studies, and social media updates that highlight the benefits and applications of thermal pallet covers. SEO & Digital Marketing: Implement SEO best practices to enhance online visibility and drive organic traffic. Collaborate with the marketing team to optimize content for digital campaigns. Brand Voice & Consistency: Maintain a consistent brand voice across all content, ensuring alignment with Mettcover Global's mission and value Collaboration: Work closely with product managers, sales teams, and designers to gather insights and create content that supports product launches, promotions, and customer education. Analytics & Reporting: Monitor content performance using analytics tools, providing regular reports and insights to inform future content strategies. Qualifications Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field. Experience: Minimum of 2–4 years of experience in content creation, preferably in manufacturing or industrial sectors. Skills: Proficiency in content management systems (e.g., WordPress), SEO tools, and Microsoft Office . Communication: Exceptional writing, editing, and proofreading skills with attention to detail. Creativity: Ability to translate complex technical information into clear, engaging content. Analytical Thinking: Experience with content performance analysis and adapting strategies accordingly. Job Types: Full-time, Permanent Pay: ₹450,000.00 - ₹650,000.00 per year Benefits: Health insurance Leave encashment Life insurance Provident Fund Schedule: Day shift Morning shift Work Location: In person
