Job
Description
Responsibilities : Major activitiesTechnical assist/Complaint handling. To be a knowledge repository, able to help in content development, new product training & technical assistance to the sales team & customers if necessary. Track key performance indicators Monitor metrics such as sales number, customer adoption rates, and user engagement to assess the product's success. Product Go-to-Market StrategyDevelop launch plan, Oversee product Marketing, manage product positioning.Analyze competitor landscapeIdentify and assess competitor offerings to ensure the product stands out and offers a unique value proposition. Conduct market research Understand customer needs, preferences, and market trends to inform product development decisions. Make data-driven decisions Utilize data insights to inform product roadmap updates, feature enhancements, and future product development strategies. Oversee product marketing Work with the marketing team to develop effective marketing campaigns that generate awareness and interest in the product. Manage a product roadmap This translates putting a strong plan, outlining key features, functionalities, and release timelines. Internal Interactions: Sales team-To deploy the Market, product strategy, helping in achieving target, & technical Assistance if required. Production or Division - To give rolling forecast, to under stock issues, to know about new product development, under product information. Market Executives, Marketing Manager -To create the market strategy, To deploy market strategy, Design Team- To work in content creation, External Interactions: Dealer -in understanding the market reality, competitor landscape and to gather market information With Customers (KOL)- to Communicate the product features, & engaging them in marketing activities., solving product complaints. Position Requirements: Educational Qualifications: MBA (BE with MBA is more preferable) Interested candidates can share your updated resume at recruitment@aurolab.com
