Job
Description
Location: Matunga Brand: Bank Key Responsibilities: Write clear, persuasive, original copy for various media including websites, emails, social media, print, product descriptions, advertisements, and more. Collaborate with the design, marketing, and product teams to create content that aligns with overall brand strategy and objectives. Develop and maintain a consistent brand voice and tone across all content platforms. Conduct research and gather insights on target audiences, market trends, and competitors to inform and enrich content. Edit and proofread copy to ensure high quality and accuracy. Optimize copy for SEO where applicable, using best practices to enhance search visibility and engagement. Generate ideas and creative concepts to effectively engage our audience and drive conversions. Stay updated with industry trends and apply innovative techniques to content development. Qualifications: Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field. 2+ years of experience in copywriting, preferably within a marketing or advertising environment. Strong portfolio showcasing a range of writing styles across different media. Excellent command of the English language, with a keen eye for detail, grammar, and punctuation. Proficiency in using digital tools and platforms (e.g., Microsoft Office, Google Workspace, CMS, social media tools). Basic understanding of SEO principles and digital marketing trends. Ability to adapt and write in multiple tones and voices to suit different brands or campaigns. Strong interpersonal skills, with the ability to work collaboratively in a team setting. Please share your resume and work at charmi@pinksyhr.com Job Types: Full-time, Permanent Pay: ₹35,000.00 - ₹40,000.00 per month Schedule: Day shift Experience: total work: 1 year (Preferred) Work Location: In person
